Conversion AI, LLC headquartered in Austin, offers an AI copywriting tool, called Jasper, primarily used to create content marketing with less work. The vendor states it uses AI to write copy that converts for ads, emails, websites, listings, and blogs.
$29
per month
Agentforce
Score 7.5 out of 10
N/A
Agentforce is a solution that provides intelligent bots created and customized via a low code builder. Agentforce agents operate autonomously by retrieving data on demand, building action plans for any task, and executing these plans without human intervention.
1. To generate blog ideas - Jasper compiles good blogs from 500 to 2500 words. The blogs are very informative and drive good organic traffic. 2. For LinkedIn articles - Current trends and interesting write-ups for LinkedIn, Jasper can do well. 3. For social media ads, website content, and white papers - Jasper is very useful.
Agentforce has a lot of applications. We are using it in consulting to benchmark other clients, what they're doing, where we stand, how can we have better efficiencies coming in, et cetera. Those are the areas where it is doing exceptionally well. The area where we feel it can do much more better is maybe a market benchmark because it's been used across by so many players and it's a connected ecosystem. If Salesforce can have something where it gives me the market view of things, I can then benchmark rather than in my own universe to the broader university Salesforce and I know where I exactly stand and what more can I achieve, what's my final goalpost. So that would be something really great.
This is one thing in specific which my SMEs keep on coming back and telling me as a area of improvement. Agentforce is a little buggy, the product forgets context. So as an SME, I can't afford to forget context of the previous conversation. Typically sometimes there's a lag, which you've seen, it forgets the context and it needs to be reminded in the next conversation, which is happening, whatever we saw in the previous conversation. And then it picks up and then it helps. So if that connection can be better, it'll really help.
It's very user-friendly. You just need to set up your brand voice once, and Jasper learns the aesthetic and tonality of your brand and delivers content highly matching your audience's taste and expectations. The delivery of the content is also accurate and is done within a few minutes, thereby saving time and money in hiring a full-time content person.
It would be around eight to say the UI is simple, it is like the Salesforce interface, so I don't have to look at what options sits there and what happens. That's something that is easy to understand. From a UI standpoint, it's really good. It functions on the layman day-to-day language, so that's really good. Why I scored a eight and not a nine or a 10 is because the missing off that context when you restart the conversation, that's an area which Salesforce needs to iron out and then maybe a 10 or 10.
It doesn't appear in your drop-down, but besides ChatGPT, I have also used Google Bard and You.com. All of them are AI that can create content. I have actually switched away from Jasper.ai to these other platforms because I can use them for free. Jasper.ai is definitely more robust in what it offers, but I am pretty good at creating prompts in the other free platforms, which has allowed me to get by with those.
We did evaluate the EVA bots, which are coming in market for Salesforce effectiveness. Those bots are good, but they're based out of very traditional use cases in the life sciences space. Agentforce is very, very advanced, right? Eva can talk about a typical sales rep coming in, logging in the day, log their entire day, and then probably having a simple text to reporting kind of a view. And that's it. Agentforce gives me a lot of insights, it gives me a lot of actionable insights. It uses its own brain. That's where Salesforce is an AI company. So we trust the Salesforce banner for it to innovate more and more, more and more. And that's where we chose Agentforce over.
It is AI-powered writing software that can write text for a variety of formats. I like to use it because I can produce blog posts, articles, social media posts very safely and efficiently.
