Kwanzoo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Kwanzoo
Score 7.1 out of 10
N/A
Kwanzoo is a cloud-based platform built to help customers deliver media-based advertisements for both retargeting and account-based marketing campaigns. Kwanzoo has robust integrations with popular marketing automation and CRM platforms such as Marketo, Salesforce, Oracle's Eloqua, and IBM Silverpop to give end users insights within the platforms they are already comfortable with using. The Kwanzoo platform utilizes a "do-it-yourself" approach to building media advertisements from banners to…N/A
Pricing
Kwanzoo
Editions & Modules
No answers on this topic
Offerings
Pricing Offerings
Kwanzoo
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
No
Entry-level Setup FeeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Kwanzoo
Considered Both Products
Kwanzoo
Chose Kwanzoo
Proprietary targeting pool, didn't have the breadth of reach at my target accounts outside of tech.
Don't have the reporting detail to make adequate decisions on spend and creative.
Top Pros
Top Cons
Features
Kwanzoo
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Kwanzoo
10.0
2 Ratings
30% above category average
Data Transfer10.02 Ratings
DSP integration10.02 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Kwanzoo
8.2
2 Ratings
5% above category average
Ad campaign creation9.02 Ratings
Ad deployment8.02 Ratings
Display advertising9.02 Ratings
Ad display and retargeting segmentation7.02 Ratings
Sequence targeting8.02 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Kwanzoo
9.0
2 Ratings
15% above category average
Ad dashboards9.02 Ratings
Ad performance reports9.02 Ratings
Ad conversion tracking10.02 Ratings
Ad attribution reporting8.02 Ratings
Ad forecasting and optimization9.02 Ratings
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Kwanzoo
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Score 8.6 out of 10
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The Trade Desk
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Score 8.0 out of 10
Enterprises
Adobe Advertising Cloud
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Score 8.8 out of 10
All AlternativesView all alternatives
User Ratings
Kwanzoo
Likelihood to Recommend
7.0
(2 ratings)
Likelihood to Renew
9.1
(1 ratings)
User Testimonials
Kwanzoo
Likelihood to Recommend
Kwanzoo, Inc.
Well Suited:
  • ABM Targeting
  • ABM Reach
  • Engagement with Targeted Accounts
  • Improved efficiency of retargeting spend
  • Full service is available if staff is limited
  • Reporting and Analytics
  • Connectivity to other engagement platforms
  • S3, Eloqua CDO or Salesforce feed for purposes of analysis or AI
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Pros
Kwanzoo, Inc.
  • Price
  • Tools for analysis
  • Data management
Read full review
Cons
Kwanzoo, Inc.
  • The UI is not as intuitive as I would like.
  • I left before they rolled out the automated ABM targeting analysis but the data from the Beta was incredible.
Read full review
Likelihood to Renew
Kwanzoo, Inc.
No longer at this company but will absolutely invest with Kwanzoo in my next roll.
Read full review
Alternatives Considered
Kwanzoo, Inc.
Read full review
Return on Investment
Kwanzoo, Inc.
  • We managed to reduce costs in about 32% of the customer.
  • Increased engagement in ad reach by 18%
  • Our team was communicating better
Read full review
ScreenShots