Kwanzoo is a cloud-based platform built to help customers deliver media-based advertisements for both retargeting and account-based marketing campaigns. Kwanzoo has robust integrations with popular marketing automation and CRM platforms such as Marketo, Salesforce, Oracle's Eloqua, and IBM Silverpop to give end users insights within the platforms they are already comfortable with using. The Kwanzoo platform utilizes a "do-it-yourself" approach to building media advertisements from banners to…
CMO (Chief Marketing Officer) in Marketing at Accent Technologies (Computer Software, 51-200 employees)
Chose Kwanzoo
Proprietary targeting pool, didn't have the breadth of reach at my target accounts outside of tech. Don't have the reporting detail to make adequate decisions on spend and creative.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Key User Insights
Would buy again
No answers on this topic
Delivers good value for the price
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Happy with the feature set
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Lived up to sales and marketing promises
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Implementation went as expected
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Features
Kwanzoo
Ad Network Integration
Comparison of Ad Network Integration features of Kwanzoo
Feature
Kwanzoo
10.0
2 Ratings
31% above category average
Data Transfer
10.02 Ratings
DSP integration
10.02 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Kwanzoo
Feature
Kwanzoo
8.2
2 Ratings
4% above category average
Ad campaign creation
9.02 Ratings
Ad deployment
8.02 Ratings
Display advertising
9.02 Ratings
Ad display and retargeting segmentation
7.02 Ratings
Sequence targeting
8.02 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Kwanzoo
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info