Lengow vs. smec Platform

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Lengow
Score 7.8 out of 10
N/A
Lengow is the feed and product listing management offering from the French company of the same name.N/A
smec Platform
Score 0.0 out of 10
Mid-Size Companies (51-1,000 employees)
Smarter Ecommerce (smec) is a PPC software provider and performance marketing agency that helps ecommerce brands through AI-driven optimization of Google Ads and Microsoft Advertising. The smec platform connects and activates first-party business data - including profit margins, customer lifetime value (CLV), and other key business metrics - to align PPC campaigns with strategic business goals. Dynamic Segments allow retailers to optimize for business outcomes such…N/A
Pricing
Lengowsmec Platform
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Lengowsmec Platform
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Features
Lengowsmec Platform
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Lengow
4.3
1 Ratings
39% below category average
smec Platform
-
Ratings
Ad campaign creation4.01 Ratings00 Ratings
Ad deployment4.01 Ratings00 Ratings
Display advertising5.01 Ratings00 Ratings
Ad display and retargeting segmentation5.01 Ratings00 Ratings
Sequence targeting5.01 Ratings00 Ratings
Contextual advertising3.01 Ratings00 Ratings
Social advertising4.01 Ratings00 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Lengow
4.0
1 Ratings
52% below category average
smec Platform
-
Ratings
Ad dashboards4.01 Ratings00 Ratings
Ad performance reports5.01 Ratings00 Ratings
Ad conversion tracking4.01 Ratings00 Ratings
Ad attribution reporting3.01 Ratings00 Ratings
Ad forecasting and optimization4.01 Ratings00 Ratings
Best Alternatives
Lengowsmec Platform
Small Businesses
WordStream
WordStream
Score 6.9 out of 10
WordStream
WordStream
Score 6.9 out of 10
Medium-sized Companies
WordStream
WordStream
Score 6.9 out of 10
WordStream
WordStream
Score 6.9 out of 10
Enterprises
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.7 out of 10
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Lengowsmec Platform
Likelihood to Recommend
7.0
(1 ratings)
-
(0 ratings)
User Testimonials
Lengowsmec Platform
Likelihood to Recommend
Lengow
We have a PIM, which displays a product feed in JSON format. With Lengow we were able to import it very easily and then we connected it to a marketplace. Price and quantity updates are very frequent, this allows us to provide always updated data to customers. It is difficult to create promotions from the interface of Lengow, but once you learn you can do it easily.
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Smarter Ecommerce smec
No answers on this topic
Pros
Lengow
  • Marketplaces Integration
  • Products info updates
  • User friendly graphic
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Smarter Ecommerce smec
No answers on this topic
Cons
Lengow
  • Attribute editing rules
  • Real time API stock integration
  • More marketplaces
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Smarter Ecommerce smec
No answers on this topic
Alternatives Considered
Lengow
Lengow turned out to be much cheaper, for our current needs it was enough. However ChannelAdvisor is a valid alternative more complete and with more tools available.
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Smarter Ecommerce smec
No answers on this topic
Return on Investment
Lengow
  • Easy opening of new marketplaces
  • Sales support
  • Saving money in the integrations
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Smarter Ecommerce smec
No answers on this topic
ScreenShots

smec Platform Screenshots

Screenshot of Dynamic Segments, which is used to create a goal-driven PMax campaign setup, by combining different attributes from all data sources to build multi-dimensional product segments that match any strategic goals. These can be assigned to campaigns. Products shift between segments automatically as new data rolls in - keeping campaigns up to date.Screenshot of AI powered recommendations. The AI supports, but is never on autopilot - the user maintains full control over every change it suggests.Screenshot of the analytics that track PMax campaign performance with detailed insights that enable quick, impactful campaign enhancements. Viewers can track spend and conversions across channels, analyze brand vs. non-brand traffic and identify assets that need a fix. Google and Microsoft Ads data are also presented here.Screenshot of