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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Lexer

    Score10 out of 10
    N/ALexer is an enterprise level, SaaS deployed web analytics solution built to drive personalization and omni-channel research.N/A

    WhatUsersDo

    Score9.6 out of 10
    N/AWhatUsersDo is a web analytics solution built around using real user testing to optimize desktop, tablet, and mobile experiences.N/A
    Pricing
    LexerWhatUsersDo
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    LexerWhatUsersDo
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Best Alternatives
    LexerWhatUsersDo
    Small Businesses
    Matomo Analytics
    Score9 out of 10
    Matomo Analytics
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    Medium-sized Companies
    Lead Forensics
    Score8.9 out of 10
    Lead Forensics
    Score8.9 out of 10
    Enterprises
    Chartbeat
    Score9.2 out of 10
    Chartbeat
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LexerWhatUsersDo
    Likelihood to Recommend
    10.0
    (1 ratings)
    7.0
    (1 ratings)
    Support Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    LexerWhatUsersDo
    Likelihood to Recommend
    Lexer
    For any direct to consumer business that cares about their customer, and the message that they serve to those customers, then this is the tool for you. It is easy to "test and chase" into strategies by simultaneously creating multiple campaigns. Lexer's tool measures the performance of each for the continuous improvement of direct marketing decisions. It is also perfect if you're looking to turn responsive customer service strategies into proactive customer experiences. Their engage desktop tool significantly improves productivity, meaning some of your least productive staff can become high performers within the business and establish a platform against which they can grow.
    Incentivized
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    WhatUsersDo
    If you want to watch a user journey through your website with commentary, this tool is the perfect one to use, even if it does take quite a few hours for responses. I think if you want to test specific functions, quickly, there are better tools for doing this. Reviewers are very honest and can be quite harsh, so you need to have an open mind to criticism, as what they say is very useful.
    Incentivized
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    Pros
    Lexer
    • Easy for all levels of employees to use.
    • Fast implementation with immediate learnings.
    Incentivized
    Read full review
    WhatUsersDo
    • Very simple and easy to use interface
    • Offer recommended questions to ask, which is helpful for a first time user
    • You get much more user information than most other similar tools offer
    Incentivized
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    Cons
    Lexer
    • We are incredibly happy with the tool as is.
    Incentivized
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    WhatUsersDo
    • Some reviewers can spend too little time on a test
    • Their audio box can sometimes hide features, like navigation bars
    • It would be useful to be able to specify in more detail the demographic you would like to test
    Incentivized
    Read full review
    Support Rating
    Lexer
    Instant responses are available over the phone, Slack, or Email. We are also able to have meaningful top-to-top conversations where their President of North America will talk to ours as frequently as is needed. They are true partners who genuinely care about us as a client.
    Incentivized
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    WhatUsersDo
    No answers on this topic
    Alternatives Considered
    Lexer
    We decided not to pursue alternates to Lexer based on: 1. Value proposition. Lexer had the greatest value. 2. Our belief in other products' internal team and ongoing support capabilities. Other companies didn't feel as believable. 3. User interface. Lexer has done an incredible job making their tool extremely simple to use.
    Incentivized
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    WhatUsersDo
    WhatUsersDo provides more detailed and opinion based responses. It can take a few hours more than competitors because of this. I would recommend it if you want to know more about the user journey through your website. I would not recommend it if you want quick feedback about a specific feature, image or copy, as there are tools better suited to this.
    Incentivized
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    Return on Investment
    Lexer
    • We're able to create strategies around lapsed customers and return this consumer subset to revenue.
    • We're able to more easily identify consumer purchasing habits to create customer journeys.
    Incentivized
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    WhatUsersDo
    • It has helped us to improve our website copy to see how much users understood about our service and what was memorable about it.
    • We have changed the information given on certain pages, as we realised users' opinions about our company became more positive after visiting secondary pages. So for example, we moved project examples to the homepage.
    • We realised that our website did not load properly when using an Internet Explorer browser, so made corrections to this.
    Incentivized
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    ScreenShots