LiftIgniter Real-time Personalization Platform vs. Webeo

LiftIgniter is well suited for:

• Media companies without the resources to develop their own content recommendations systems.
• eCommerce companies who want to get product recommendations live onsite quickly.

LiftIgniter is less appropriate:

• Organizations with a shallow content set onsite.

We are using Webeo for our customers' expreriences and their needs. With the data which Webeo provide us, we are understanding our points to improve. It has great charts which so easy to set up and working so well with great company friendly outputs. With these useful outputs, we are improving our business besides our needs to improve and points that we need to have.

• It does a good job recommending content that is related to the current story a user is on.
• It does a good job not recommending content the user has already viewed.
• It does a good job being a recommendation engine for disparate sites with related content.

• Manually controlling certain undesired results is not straight forward and seems to often result in a lower CTR or conversion rates.
• The LI Dashboard has limited features.

It's the best. Our only other option was rolling out our own and LiftIgniter was easier to implement and performed better for related content.

• Increased time on site
• Decreased bounce rate
• 5-15% CTR for users which saw recommendations