Livefyre was acquired in 2016 and became part of the Adobe Experience Manager suite of products. The product has since been discontinued, and is no longer available for sale.
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Loomly
Score 8.8 out of 10
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Loomly is a brand success platform with solutions for brands of all sizes. Users can plan, create, publish, optimize, promote, and track social content across a variety of channels. Currently, Loomly supports Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google My Business, YouTube, Snapchat, TikTok, and additional custom channels. Loomly was built for collaboration and organization, and is presented as an ideal tool for brands and agencies with multiple social accounts, locations,…
$0
up to 1 user
Pricing
Livefyre (discontinued)
Loomly
Editions & Modules
No answers on this topic
Free
$0
up to 1 user
Enterprise
Contact Vendor
Enterprise
Custom
Offerings
Pricing Offerings
Livefyre (discontinued)
Loomly
Free Trial
No
Yes
Free/Freemium Version
Yes
Yes
Premium Consulting/Integration Services
Yes
No
Entry-level Setup Fee
Required
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Livefyre (discontinued)
Loomly
Features
Livefyre (discontinued)
Loomly
Publishing
Comparison of Publishing features of Product A and Product B
Livefyre (discontinued)
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Ratings
Loomly
9.0
7 Ratings
11% above category average
Content planning and scheduling
00 Ratings
9.66 Ratings
Audience targeting
00 Ratings
7.97 Ratings
Content optimization
00 Ratings
9.06 Ratings
Workflow management
00 Ratings
9.57 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Livefyre (discontinued)
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Ratings
Loomly
8.7
6 Ratings
7% above category average
Customer interaction histories
00 Ratings
8.84 Ratings
Bulk actions
00 Ratings
8.56 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Livefyre (discontinued)
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Ratings
Loomly
8.2
7 Ratings
6% above category average
Content marketing
00 Ratings
9.66 Ratings
Paid media management
00 Ratings
7.03 Ratings
Campaigns and promotions
00 Ratings
8.02 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Livefyre (discontinued)
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Ratings
Loomly
9.3
6 Ratings
11% above category average
Twitter
00 Ratings
9.55 Ratings
Facebook
00 Ratings
9.55 Ratings
LinkedIn
00 Ratings
9.86 Ratings
Google+
00 Ratings
8.12 Ratings
Instagram
00 Ratings
9.55 Ratings
Pinterest
00 Ratings
9.34 Ratings
YouTube
00 Ratings
9.03 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Livefyre (discontinued)
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Ratings
Loomly
8.2
5 Ratings
6% above category average
Campaign success analytics
00 Ratings
8.74 Ratings
Real-time tracking
00 Ratings
7.85 Ratings
Account management
Comparison of Account management features of Product A and Product B
I was strictly the implementor of Livefyre (for my company only). That task alone was at least 3 weeks worth of work. From a user standpoint, Livefyre is a good product which is why this review is strictly about how difficult it was to implement. Therefore, if a colleague was to ask me if I recommend Livefyre, it's not a straight answer. Questions like, 'how fast do you need it?', 'how centralized is your user database?', 'do you want social login?', all come into question and were details that made my job not easy (hence, my review of 5/10 for suggesting it to others). Once implemented, Livefyre is a great product (notice my overall review is higher), but based on my experience with implementation, it certainly requires a senior developer's dedicated time and patience to set up exactly as desired. For smaller companies with small/simple user bases and websites, the process may be more straightforward, but from my experience, it wasn't out-of-the-box at all.
I think for someone looking for a lower-cost social media management took, Loomly is the best I've found. It's pretty easy to use, and has a lot of tools that outshine the downsides of the platform. If you're looking for a pretty standard, easy to use, and aesthetically clean platform, I'd recommend Loomly. For more analytic tools, it's perhaps not for you.
Implementation was not easy. Although flexible, I personally wrote at least 1,400 lines of code to get this implemented over a few week's time.
The social login aspect is cool, but again, hard to implement. They did not write any of those modules, although they could have. This required senior-level developmental skills and a knowledge of how social media is interfaced with programmatically. Lots of questions arose from this and it was difficult to implement with virtually no help from Livefyre, other than to provide the hooks into their system for when users were validated. I had to write at least 2 separate login/redirection scripts to accomplish this flow.
CSS tweaking was tricky. We could override lots of common CSS classes, but to get things just the way we wanted it, I ended up writing LOTS of jQuery listeners and functions to transform the output into exactly what we wanted. This was a surprise since the software was sold to us as being 'fully customizable'.
Documentation was sufficient, but not great. Getting the flow of the callbacks that are fired wasn't clear at first, and sometimes did not work as expected.
It should be noted that, after this review was published, Livefyre contacted me stating they now have better documentation and process for implementation (for version V3, specifically) and urged me to revise this review. However, I can only write of my experience with V2, and it WAS difficult to implement over 3 weeks of dedicated time. Another developer on my team implemented version V3 and his evaluation is very similar to mine, claiming much difficulty with the CSS customization.
We feel we have a real partnership with Livefyre and we both make each other better. Their customer service has been phenomenal even during a time of rapid growth.
We felt Livefyre was more innovative and better at SEO. It felt like we were working with a partner for the long haul who was interested in our business and how to improve it.
I found Loomly, while more simple, to be the most worth the price. Especially because I specifically can view analytics on client accounts directly, there's no need for me to have it within my platform. However, I know this is crucial for a lot of people. If they're looking for that, I'd probably say another platform might be better. But for me, Loomly is perfect!