MailCampaigns vs. Thryv

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
MailCampaigns
Score 7.0 out of 10
N/A
N/AN/A
Thryv
Score 8.7 out of 10
Small Businesses (1-50 employees)
Thryv is an all-in-one small business marketing solution providing CRM, marketing automation, calendaring and appointment reminders, directory listings, and other features.N/A
Pricing
MailCampaignsThryv
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
MailCampaignsThryv
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
MailCampaignsThryv
Features
MailCampaignsThryv
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
MailCampaigns
7.6
1 Ratings
0% below category average
Thryv
9.2
8 Ratings
27% above category average
WYSIWYG email editor8.01 Ratings00 Ratings
Dynamic content8.01 Ratings8.97 Ratings
Ability to test dynamic content7.01 Ratings9.17 Ratings
Landing pages8.01 Ratings10.01 Ratings
A/B testing8.01 Ratings00 Ratings
Mobile optimization7.01 Ratings8.88 Ratings
Email deliverability reporting8.01 Ratings9.17 Ratings
List management7.01 Ratings8.96 Ratings
Triggered drip sequences7.01 Ratings9.73 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
MailCampaigns
8.0
1 Ratings
2% above category average
Thryv
8.1
7 Ratings
23% above category average
Lead nurturing automation8.01 Ratings8.76 Ratings
Lead scoring and grading8.01 Ratings00 Ratings
Data quality management8.01 Ratings8.66 Ratings
Automated sales alerts and tasks8.01 Ratings7.16 Ratings
Lead segmentation and distribution8.01 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
MailCampaigns
8.0
1 Ratings
7% above category average
Thryv
9.0
5 Ratings
20% above category average
Calendaring8.01 Ratings9.05 Ratings
Event/webinar marketing8.01 Ratings9.04 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
MailCampaigns
8.0
1 Ratings
7% above category average
Thryv
6.7
8 Ratings
3% above category average
Social sharing and campaigns8.01 Ratings9.48 Ratings
Social profile integration8.01 Ratings4.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
MailCampaigns
8.0
1 Ratings
9% above category average
Thryv
6.6
7 Ratings
1% above category average
Dashboards8.01 Ratings9.17 Ratings
Standard reports8.01 Ratings8.67 Ratings
Custom reports8.01 Ratings2.01 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
MailCampaigns
7.9
1 Ratings
6% above category average
Thryv
8.3
6 Ratings
44% above category average
API8.01 Ratings7.93 Ratings
Role-based workflow & approvals8.01 Ratings8.92 Ratings
Customizability7.01 Ratings8.15 Ratings
Integration with Salesforce.com8.01 Ratings00 Ratings
Integration with Microsoft Dynamics CRM8.01 Ratings00 Ratings
Integration with SugarCRM8.01 Ratings00 Ratings
Third-party software integrations8.01 Ratings00 Ratings
Best Alternatives
MailCampaignsThryv
Small Businesses
Vbout
Vbout
Score 10.0 out of 10
LocaliQ
LocaliQ
Score 8.8 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
LocaliQ
LocaliQ
Score 8.8 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
MailCampaignsThryv
Likelihood to Recommend
7.0
(1 ratings)
9.5
(8 ratings)
Usability
8.0
(1 ratings)
9.0
(2 ratings)
Support Rating
-
(0 ratings)
10.0
(4 ratings)
User Testimonials
MailCampaignsThryv
Likelihood to Recommend
MailCampaigns
It's particularly well-suited for e-commerce businesses looking to send targeted product recommendations based on browsing history and past purchases. However, it may be less appropriate for organizations requiring extensive design customization or those with simple, low-volume email needs. The software is HIPAA compliant and has a SOC 2 certification, which are both huge factors considering we work with sensitive customer data that as a company have to be compliant to do everything within the necessary regulations of data protection.
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Thryv
What I have found to be the most critical for my business as a customer of Thryv is the ability to provide an invoice and accept payment with direct linking to my bank account. This has had a dramatic positive impact on my cash flow.
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Pros
MailCampaigns
  • Advanced behavioral targeting based on real-time user interactions
  • AI-powered subject line optimizer for improved open rates
  • Dynamic content blocks that personalize email content at scale
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Thryv
  • Customer service is FANTASTIC!
  • Put regularly used and needed tasks under one umbrella.
  • Makes it easy to schedule and post to Social Media
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Cons
MailCampaigns
  • Limited template customization options for complex designs
  • Occasional lag in reporting dashboard updates
  • Absence of a built-in image editor for quick graphic customization
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Thryv
  • Offer an automated rewards program for my customer based on their spending and their referrals.
  • Since I use Shopify and they host me it would be nice to get a financial break for not using that part of the package.
  • Maybe providing apps.
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Usability
MailCampaigns
In fact, we started seeing ROI on the MailCampaigns app in the first three months of using it. The time needed to setup and learn quickly paid off later when we started seeing better campaign performance and more revenue for our email marketing campaigns.
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Thryv
It is very easy to use and the features are great for the ones we utilize. If you have any issues at all, customer service or our sales rep is great to work with and fixes what issues I have. They are always willing to help out and to follow up to make sure you don't have any more issues.
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Support Rating
MailCampaigns
No answers on this topic
Thryv
Although getting through to the right person may take a while, they have the ability to take over your screen and always assist with whatever you need.
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Alternatives Considered
MailCampaigns
Prior to MailCampaigns, I used Mailchimp and Constant Contact. While both are solid options, MailCampaigns offers superior segmentation capabilities. Unlike Mailchimp, which limits the number of segmentation conditions, MailCampaigns allows for unlimited layered segmentation
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Thryv
Let's say use this software because it gives a lot of benefits to the company and we no other software use do not.
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Return on Investment
MailCampaigns
  • Increased email open rates by 25% through improved targeting
  • Boosted conversion rates by 15% with personalized content
  • Reduced unsubscribe rates by 30% due to more relevant messaging
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Thryv
  • Increased Social Media Presence has kept us in touch with clients
  • I believe our overall package has resulted in increased web traffic. More clients are finding us through social media and web searches than any other year before.
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ScreenShots

Thryv Screenshots

Screenshot of Reputation MonitoringScreenshot of Email MarketingScreenshot of Social Media ManagementScreenshot of Automated Campaigns to Nurture Leads/ClientsScreenshot of Accept Online Payments