Microsoft Entra External ID vs. OwnID
Microsoft Entra External ID vs. OwnID
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
![]() Microsoft Entra External ID | N/A | Microsoft Entra External ID (formerly Azure Active Directory B2C, or alternately, Azure Active Directory External Identities) provides business-to-customer identity as a service. Customers can use their preferred social, enterprise, or local account identities to get single sign-on access to applications and APIs. | $0 per month per active users | |
OwnID | Enterprise companies (1,001+ employees) | OwnID is a passwordless authentication add-on for websites and apps. It takes passwords out of registration and login for customers and aims to make authentication more secure. OwnID can be added to existing registration and login forms. The low code solution adds a minimalistic button to forms and lets visitors go passwordless while preserving the rest of the user experience. How it works: When browsing on a mobile device, tapping the passwordless button will prompt the… | $0 per month per user |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | A flat fee of $0.03 is billed for each SMS/Phone-based multi-factor authentication attempt. | OwnID is FREE for 10,000 monthly site visitors who use OwnID passwordless to sign up or sign in to their accounts. After that, it's $0.01 per user per month, but you're only charged when a user signs up or logs in using OwnID. Enterprise pricing is case-dependent, as you might be able to take advantage of volume discounts. Please contact us to discuss your case. | ||||||||||||||
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| Microsoft Entra External ID | OwnID |
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| Identity Management |
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| Microsoft Entra External ID | OwnID | |
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| Small Businesses | Dashlane Password Manager Score 9.0 out of 10 | Auth0 Score 8.3 out of 10 |
| Medium-sized Companies | OneLogin by One Identity Score 9.6 out of 10 | OneLogin by One Identity Score 9.6 out of 10 |
| Enterprises | OneLogin by One Identity Score 9.6 out of 10 | OneLogin by One Identity Score 9.6 out of 10 |
| All Alternatives | View all alternatives | View all alternatives |
| Microsoft Entra External ID | OwnID | |
|---|---|---|
| Likelihood to Recommend | 9.9 (7 ratings) | - (0 ratings) |
| Usability | 10.0 (1 ratings) | - (0 ratings) |
| Microsoft Entra External ID | OwnID | |
|---|---|---|
| Likelihood to Recommend | ![]() Microsoft
| OwnID No answers on this topic |
| Pros | ![]() Microsoft
| OwnID No answers on this topic |
| Cons | ![]() Microsoft
| OwnID No answers on this topic |
| Usability | ![]() Microsoft
| OwnID No answers on this topic |
| Alternatives Considered | ![]() Microsoft
| OwnID No answers on this topic |
| Return on Investment | ![]() Microsoft
| OwnID No answers on this topic |
| ScreenShots | OwnID Screenshots |





