Mindmatrix Bridge vs. OpenText Active Access

I would only recommend Mindmatrix as a short term solution for companies that want to take advantage of the ready made drip campaigns for their vertical.

• Drip campaigns ready to go for several Industries

• Navigation is confusing, not intuitive.
• Creating and changing users must be done by a ticketing request.
• Horrific support, all email and overseas, rarely talk to anyone.
• There are issues in practically every area. There are inconsistencies with sharing of contacts, sharing of client and CRM data. For example, only the owner of the campaign can see reports on that particular campaign. There are sharing inconsistencies throughout the entire program that just do not make sense.
• There is also an unusually high amount of undelivered mail, and a very high SPAM occurrence. Much higher than our backup, MailChimp for example.

There are a lot of bugs and poor design in this product.

I selected Mindmatrix solely based on the content they had available for our vertical.

• Drip campaigns can be started right away because there are prebuilt templates for our vertical.