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MutualMind (discontinued) vs. Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    MutualMind (discontinued)

    Score5.6 out of 10
    N/AMutualMind was an enterprise listening platform with engagement and publishing features and analytics, that is now discontinued after the company's acquisition in 2016.

    $1,000

    per month

    Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)

    Score10 out of 10
    N/AZywave Broker Briefcase Benefits Edition has a goal of being insurance agencies' sales, marketing, and education engine. The vendor aims to help companies empower their sales team, streamline communication and win new business by using the comprehensive sales and marketing tools available in Broker Briefcase Benefits. According to the vendor, Broker Briefcase Benefits has more than 4,500 pieces of professionally written and designed content that can be branded back to your agency.N/A
    Pricing
    MutualMind (discontinued)Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    MutualMind (discontinued)Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Features
    MutualMind (discontinued)Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
    Content Creation
    Comparison of Content Creation features of MutualMind (discontinued) and Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
    Feature
    MutualMind (discontinued)
    -
    Ratings
    Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
    8.6
    1 Ratings
    10% above category average
    Ideation00 Ratings9.01 Ratings
    Approval workflows00 Ratings8.01 Ratings
    Content collaboration00 Ratings10.01 Ratings
    Content calendar00 Ratings8.01 Ratings
    Network for content licensing/production00 Ratings8.01 Ratings
    Content Publishing
    Comparison of Content Publishing features of MutualMind (discontinued) and Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
    Feature
    MutualMind (discontinued)
    -
    Ratings
    Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
    9.0
    1 Ratings
    14% above category average
    Content hub00 Ratings9.01 Ratings
    Forms / Gated content00 Ratings9.01 Ratings
    Content distribution00 Ratings9.01 Ratings
    Content promotion00 Ratings9.01 Ratings
    Content automation00 Ratings9.01 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of MutualMind (discontinued) and Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
    Feature
    MutualMind (discontinued)
    -
    Ratings
    Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
    8.6
    1 Ratings
    15% above category average
    Audience profiling and targeting00 Ratings8.01 Ratings
    Closed-loop tracking and reporting00 Ratings8.01 Ratings
    Content performance analytics00 Ratings9.01 Ratings
    Campaign optimization dashboard00 Ratings9.01 Ratings
    Competitive analytics00 Ratings9.01 Ratings
    Best Alternatives
    MutualMind (discontinued)Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
    Small Businesses
    Mention
    Score8 out of 10
    Contently
    Score9.9 out of 10
    Medium-sized Companies
    Mention
    Score8 out of 10
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    Social Suite by Reputation.com
    Score9.4 out of 10
    PathFactory
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MutualMind (discontinued)Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
    Likelihood to Recommend
    7.3
    (1 ratings)
    9.0
    (1 ratings)
    Likelihood to Renew
    8.2
    (1 ratings)
    -
    (0 ratings)
    Usability
    6.4
    (1 ratings)
    -
    (0 ratings)
    Availability
    7.3
    (1 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    7.3
    (1 ratings)
    -
    (0 ratings)
    In-Person Training
    7.3
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.2
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    MutualMind (discontinued)Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
    Likelihood to Recommend
    Discontinued Products
    No answers on this topic
    Zywave
    It's a great tool, period. I'd recommend it to anyone who was going to take the time to utilize its varied resources. I wouldn't recommend it for an old-school agency that's not really tech savvy but for anyone looking to grow a book of business, it's an invaluable tool.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • MutualMind gives us a view into the reach of social content we produce on behalf of our advertisers and the engagement that content generates with shoppers.
    Read full review
    Zywave
    • I love the Prep for a Meeting module. No matter the type of meeting you are prepping for, they have great resources to help you get the yes.
    • The employee education pieces are an awesome way to prepare employees for new benefit options like HSAs and HRAs.
    • The Compliance Roadmap is an excellent tool and is hugely appreciated by my small and middle market clients without full HR suites.
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • MutualMind gauges sentiment around social conversations but does so with the standard margin of error found in most social analytics products. The nature of human conversation makes it difficult for a machine to categorize sentiment with 100% accuracy. MutualMind gets sentiment right between 50% to 70% which is within acceptable industry averages for this type of product. With additional tuning (which MutualMind provides) the accuracy levels will increase.
    Read full review
    Zywave
    • It's pretty darn good and it's my fault that I don't use it as much as I should. I'd love for it somehow to integrate more into my routine but I'm not sure what Zywave could do on their end about that.
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    Reliability and flexibility (MutualMind's willingness to jointly produce new functionality)
    Read full review
    Zywave
    No answers on this topic
    Usability
    Discontinued Products
    As a company that's only 3 years old, MutualMind's toolset is quite usable but it could use some tweaks in the user interface, which they are constantly working on.
    Read full review
    Zywave
    No answers on this topic
    Reliability and Availability
    Discontinued Products
    During a recent upgrade period, MutualMind had a small window of unavailability. I am confident they have addressed the root cause and do not foresee any future issues.
    Read full review
    Zywave
    No answers on this topic
    Performance
    Discontinued Products
    The product's performance has improved greatly in the last year and we anticipate seeing additional improvements in coming months based no planned infrastructure changes.
    Read full review
    Zywave
    No answers on this topic
    Support Rating
    Discontinued Products
    MutualMind has always been quick to address any issues or questions we have.
    Read full review
    Zywave
    No answers on this topic
    Implementation Rating
    Discontinued Products
    Not really...MutualMind was very professional and helped with all stages of our setup and implementation.
    Read full review
    Zywave
    No answers on this topic
    Alternatives Considered
    Discontinued Products
    As mentioned before, Radian6 and Sysomos Heartbeat.
    Read full review
    Zywave
    Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase) is simply the gold standard in what they do, providing valuable resources to agencies and helping them stand out and look more professional. I know of no real competition in their space and they are continually adding to their resources to stay ahead of the pack.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • By showing increases in engagement and share of voice (defined as the amount of content generated for our advertisers versus the amount of content generated for their competitors over time) we are able to correlate content to incremental sales data provided by our advertisers.
    Read full review
    Zywave
    • It has helped us remain relevant and retain larger clients. I don't track things like I should, but the ROI on this investment is solid.
    • Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase) gives me the confidence to go after larger clients knowing I can compete with the extra resources seen in larger shops.
    Incentivized
    Read full review
    ScreenShots

    Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase) Screenshots

    Product screenshot