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Nasdaq IR Insight vs. Redtail CRM

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Nasdaq IR Insight

    Score8 out of 10
    N/ANasdaq IR Insight is a comprehensive investor relations platform designed to streamline workflows, access premium content, engage shareholders, and measure ROI. It was built to allow companies to tell their best story, enhance valuation, and elevate their global brand with insights.N/A

    Redtail CRM

    Score9.7 out of 10
    N/ARedtail CRM is a cloud-based CRM soluton specifically for financial advisors. Redtail is offered as a subscription service and, unlike most of the other CRM providers available, is priced per database, rather than per user, allowing up to 15 database users for one monthly subscription cost.

    $20

    per month

    Pricing
    Nasdaq IR InsightRedtail CRM
    Editions & Modules
    No answers on this topic
    Starter
    $20
    per month
    Basic
    $30
    per month
    Pro
    $50
    per month
    Offerings
    Pricing Offerings
    Nasdaq IR InsightRedtail CRM
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    User Ratings
    Nasdaq IR InsightRedtail CRM
    Likelihood to Recommend
    8.0
    (1 ratings)
    8.0
    (8 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (2 ratings)
    Availability
    -
    (0 ratings)
    8.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    8.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    8.5
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    7.0
    (1 ratings)
    User Testimonials
    Nasdaq IR InsightRedtail CRM
    Likelihood to Recommend
    Nasdaq
    IR Insight is well suited for tracking investor interactions and basic analytic/reporting needs.
    Incentivized
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    Orion Advisor Tech
    It is extremely well suited to client management in the insurance and financial services industries. I think it would not be nearly as useful in a retail setting as many of the features would be irrelevant.
    Incentivized
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    Pros
    Nasdaq
    • User experience (device agnostic)
    • Innovation/frequent product updates
    • Responsive customer support
    Incentivized
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    Orion Advisor Tech
    • Redtail CRM gives the capability to have a place to store all client-related documents in a readily accessible, yet secure, location.
    • Redtail CRM has a feature to input notes and comments on particular clients in order to keep track of communications with and steps taken for those clients. Those notes can be easily accessed across the firm.
    • Redtail CRM allows all email communications to be stored in a safe and secure manner as well as making those communications accessible on demand.
    Incentivized
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    Cons
    Nasdaq
    • Data accuracy
    • Limited insight into trading activity
    • Limited email functionality/integration
    Incentivized
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    Orion Advisor Tech
    • I would like to see the ability to push annuity business into Redtail like brokerage accounts.
    • I would like to be able to attach documents to specific notes instead of just contacts in general.
    • Those are the only two cons that I have.
    Incentivized
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    Likelihood to Renew
    Nasdaq
    No answers on this topic
    Orion Advisor Tech
    The platform is easy to use and train on. It is a one stop shop with all the information needed to maintain a clean client relationship. We recently had our scheduled audit done and Redtail was helpful in pulling the different reports we needed to produce for the audit
    Incentivized
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    Usability
    Nasdaq
    No answers on this topic
    Orion Advisor Tech
    Was good and still is good. Seems like when a company acquires another they try to squeeze out more profit and forget what made them successful in the first place. Reducing staff and support seems inevitable, even though the number of users has increased significantly over the past 10 years
    Incentivized
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    Reliability and Availability
    Nasdaq
    No answers on this topic
    Orion Advisor Tech
    Generally speaking, Red Tail has been available whenever needed. there was a time period however where it was down and not available, giving 500 errors when trying to log in. They explained that it was due to upgrades they were making and it has virtually disappeared. Has now been available 99% of the time.
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    Performance
    Nasdaq
    No answers on this topic
    Orion Advisor Tech
    Overall general performance is quite satisfactory. Some of the automation factors that other products have available are slowly migrating to Red Tail. When these add ons are available and fully implemented, it greatly increases the power and usability of the CRM. Occasionally there are products that will not intergrade due to the nature of how they are set up
    Incentivized
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    Support Rating
    Nasdaq
    No answers on this topic
    Orion Advisor Tech
    We use the HELP section of Redtail often. If it is taking you more than 5 minutes to figure out than go to the HELP desk. We have had only great experiences when reaching out for help. We also LOVED the Redtail University we attended.
    Incentivized
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    Alternatives Considered
    Nasdaq
    IR Insight is the most robust mobile friendly cloud-based solution we've seen. The competition is catching up but we've been pleased with the pace of innovation in the product.
    Incentivized
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    Orion Advisor Tech
    Quite honestly, I have visibility into a number of CRM systems and Redtail stands alone as the strongest contender. It has the most thorough and customizable interface of any I have encountered. There are few other tools that offer the unmatched flexibility and the depth that any business could stand to profit from.
    Incentivized
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    Scalability
    Nasdaq
    No answers on this topic
    Orion Advisor Tech
    The biggest problem seems to have been with the email module. connection issues, sync issues, compliance updates, etc. The concept is great however there seems to be issues in getting it to work consistently. When it works, it works well. It seems that the frequency of downtime had been greatly reduced however.
    Incentivized
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    Return on Investment
    Nasdaq
    • Saves us countless hours of events management. Over the last three years we've gone from 2 sell-side analysts to 12 and more than doubled our IR related travel. IR Insight is critical in our day to day operations.
    • The integration with FactSet was a great addition...saved us $10K that would have been spent on a FactSet subscription.
    Incentivized
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    Orion Advisor Tech
    • Redtail makes it easy to log customer interactions for compliance related fields.
    • With Redtail, you don't have to worry about losing information. Just pull up the customer's profile and make some notes on what is going on. You can never be too detailed in the advisor industry.
    • The integration ability at Redtail really saves us heaps of time. You can feed information over from the custodian straight over to another 3rd party. API is game changing!
    Incentivized
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    ScreenShots

    Nasdaq IR Insight Screenshots

    Screenshot of the Earnings Analyzer, which provides a concise summary of earnings event displaying earnings surprise, impact on estimate revisions, peer estimate revisions, and analyst Q&A from the call. The report can be downloaded and shared with the broader IR and executive team as the report includes a visual representation of each analyst’s estimate changes.Screenshot of Nasdaq IR Insight Reporting capabilities, which have received recent enhancements to make data analysis more insightful and user-friendly. This helps to ensure that users are leveraging the reporting tools within IR Insight to target new investors, and plan engagement.Screenshot of the IR Insight Search functionality, which is purpose-built to streamline research process, allowing users to pinpoint the information needed in seconds without having to navigate news, event notes, research or transcripts. With this feature, the user can explore topics and use filters to include or exclude content types or companies of choice with a few clicks.