PARKLU by Launchmetrics vs. TapInfluence

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
PARKLU by Launchmetrics
Score 0.0 out of 10
N/A
PARKLU by Launchmetrics grows a brand's influence in China. Identify, activate and measure the impact of the most influential Key Opinion Leaders (KOLs) in China. Presented as a solution to help users understand how a brand benchmarks against competitors in the Chinese market. PARKLU by Launchmetrics sits within the Brand Performance Cloud used by Fashion, Luxury and Beauty (FLB) executives from Launchmetrics. The cloud connects with the modern consumer in a constantly changing…N/A
TapInfluence
Score 9.1 out of 10
N/A
TapInfluence from the company of the same name in Boulder, Colorado is an influencer marketing platform used for locating influencers and initiating dialogue and content co-creation, with search tools, calendaring, and tasking features. Founded in 2009, TapInfluence (formerly BlogFrog) has received about $8.2 million in venture capital since its inception, most recently $5 million in Series B funding in late 2013.N/A
Pricing
PARKLU by LaunchmetricsTapInfluence
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
PARKLU by LaunchmetricsTapInfluence
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
PARKLU by LaunchmetricsTapInfluence
Best Alternatives
PARKLU by LaunchmetricsTapInfluence
Small Businesses
Mention
Mention
Score 9.4 out of 10
Mention
Mention
Score 9.4 out of 10
Medium-sized Companies
Mention
Mention
Score 9.4 out of 10
Mention
Mention
Score 9.4 out of 10
Enterprises
Meltwater
Meltwater
Score 8.0 out of 10
Meltwater
Meltwater
Score 8.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
PARKLU by LaunchmetricsTapInfluence
Likelihood to Recommend
-
(0 ratings)
9.1
(8 ratings)
User Testimonials
PARKLU by LaunchmetricsTapInfluence
Likelihood to Recommend
Launchmetrics
No answers on this topic
Tapinfluence
TapInfluence is a great influencer marketing tool that has made lives so much easier and
therefore I would recommend it to everyone to use it because of its great
database search function which makes it an optimal option for users. It should
work towards their customer service support so that all users do not have to go
through any problem. If you are ready to get hands-on the functions then the
only condition is that you have to be willing to pay the hefty price too which
I feel is a little outrageous.
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Pros
Launchmetrics
No answers on this topic
Tapinfluence
  • I love the automation in this influencer connection service. TapInfluence has an automated process in which it recommends influencers who can do very good publicity for my business sector. This feature is very important to me since in this way the advertising will reach people who will really take that information into account because it is of interest to them.
  • The main panel of TapInfluence has divisions where I can see all the influencers who are working for me, in addition, in this individual panel I can know all the advertising that each of the influencers has done and see what traffic that advertising has generated, I can know the views that advertising has had and the clicks it has obtained. It is very important to be able to consult all this data from the main panel, so I can know what performance each influencer is giving me.
  • TapInfluence offers me a very stable communication service, where I can constantly converse with each of the influencers who work for me and with the influencers that appear in my "recommended" window.
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Cons
Launchmetrics
No answers on this topic
Tapinfluence
  • It is also crucial to understand the cons associated with TapInfluence so that the overall software can be improved in a much better way. In my opinion, TapInfluence should give a considerable amount of attention to their customer support service as it needs to get a lot better.
  • Software like TapInfluence should be very easy to use due to its intuitive interface but I feel that here it is difficult to use especially for beginners.
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Alternatives Considered
Launchmetrics
No answers on this topic
Tapinfluence
I have not used anything like it, but I would choose another if it had the same functionality or similar and at a lower cost.
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Return on Investment
Launchmetrics
No answers on this topic
Tapinfluence
  • Our company has managed to be more recognized nationally, we have been recognized by a totally reliable company and with very efficient real estate services, thanks to the publicity that the influencers have achieved in TapInfluence.
  • We have obtained more clients in our company. Thanks to the extensive publicity that influencers have made, more clients come to our company every day to ask questions and to access our real estate services.
  • We have improved the display of the influencers' advertising reach. This has helped us to know which influencer has been more profitable and how much audience has obtained the publicity.
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ScreenShots

PARKLU by Launchmetrics Screenshots

Screenshot of Discover Key Opinion Leaders (KOLs) in China for your brand.
Find the right influencers for your goals and audience from our database of 110K+ KOLs in China. Receive recommended KOLs based on your search history and leverage their audience metrics to understand their relevance and affinity to your brand.Screenshot of Share your campaign expectations. 
Easily create and share your campaign overview brief with the KOLs of your choice. Build empowering content from messaging, images, videos and branded experiences.Screenshot of Explore your competitive landscape. Analyze competitors by social platform and historical data, and identify the top KOLs that they work with. Benchmark your brand against competitors and explore their community and engagement metrics, including their estimated sponsored percentage.Screenshot of Measure your Key Opinion Leader’s performance. Monitor the performance of your KOL, focusing on engagement metrics like impressions and reposts to easily track your KOL’s continued interest in your brand beyond the campaign.Screenshot of Make changes on the go. Whether you use our digital platform, our handy iOS app or our WeChat mini program, simply sign in to review your influencers’ content or make any updates as you wish.Screenshot of Deep dive into your plans with our influencer marketing experts