We find Persana AI effective for outreach. One of the benefits is the speed with which we can now launch campaigns. Earlier, preparing prospect lists, enriching data, and gathering context used to take time. With Persana AI, this process has become faster for sure. Building the audience campaigns have also became quite easier for us. The tool isn’t really built for ROI calculation, and that’s something we’ve noticed in our usage.
If all that you need is a simple read function for pdf documents, Sejda does fine. If you want to be able to highlight items or convert the pdf document into a Word document for editing and revisions, this tool does not provide strong functionality.
Some features, like filtering and finding leads, are pretty simple, but others take a bit of time to figure out. For someone new, the UI can feel a little overwhelming at first. Once you spend some time with it, it gets smoother, but it’s not as easy or intuitive as it could be.
Both the tools offer similar features for things like data enrichment and prospecting. But the main reason to go with Persana AI was cost. Even though Clay is also a strong tool, Persana AI gave us a good balance of functionality and price, so we decided to go with it.
Adobe has more functionality, but there have been some concerns about ongoing support. Sejda was seen as a viable alternative for the majority of our users, who only need to read pdf documents, and not do any revisions or markups.