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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    PostUp

    Score2.6 out of 10
    N/AEmail marketing and audience development solution to grow, engage and monetize audiences​N/A

    Zeta Marketing Platform

    Score6.9 out of 10
    N/AThe Zeta Marketing Platform enterprise marketing platform offers a cloud-based solution for customer outreach across search and listings, display ads, social networks, mobile devices, and also email correspondences with customers, with a built in data management platform.N/A
    Pricing
    PostUpZeta Marketing Platform
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    PostUpZeta Marketing Platform
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    PostUpZeta Marketing Platform
    Email & Online Marketing
    Comparison of Email & Online Marketing features of PostUp and Zeta Marketing Platform
    Feature
    PostUp
    9.3
    1 Ratings
    15% above category average
    Zeta Marketing Platform
    -
    Ratings
    WYSIWYG email editor10.01 Ratings00 Ratings
    Email deliverability reporting9.01 Ratings00 Ratings
    List management9.01 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of PostUp and Zeta Marketing Platform
    Feature
    PostUp
    10.0
    1 Ratings
    27% above category average
    Zeta Marketing Platform
    -
    Ratings
    Dashboards10.01 Ratings00 Ratings
    Standard reports10.01 Ratings00 Ratings
    Custom reports10.01 Ratings00 Ratings
    Best Alternatives
    PostUpZeta Marketing Platform
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Listrak
    Score10 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Sailthru
    Score5.3 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Listrak
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    PostUpZeta Marketing Platform
    Likelihood to Recommend
    10.0
    (1 ratings)
    2.0
    (1 ratings)
    User Testimonials
    PostUpZeta Marketing Platform
    Likelihood to Recommend
    Upland Software
    For what we are using the service for, it accomplishes everything that we need. We use it across a couple departments and it is very easy to keep track of everything scheduled so there is no confusion. We started using it at the beginning of the year and it's become very simple to navigate, which is great. That makes it much easier for me to train people how to use it.
    Incentivized
    Read full review
    Zeta Global
    • Good for very basic management of a search program.
    • Not good for much else since it is buggy and lacks many features that competitors offer.
    • Also may be good for someone who is looking for a low-cost DMS.
    Incentivized
    Read full review
    Pros
    Upland Software
    • It is set up in a way that is very easy to learn how to use.
    • The features cover everything I can even imagine for what I am using it for.
    • Their help desk is very responsive.
    Incentivized
    Read full review
    Zeta Global
    • Good customer service.
    • They were flexible in allowing us to access backend data.
    Incentivized
    Read full review
    Cons
    Upland Software
    • There was a recent update they did that was sort of hard to get adjusted to, things weren't in the same spot as normal and it was sort of difficult learning where things were located now.
    • It only shows you 7 mailings at a time by default, it would be nice to be able to change the default setting to whatever is preferred.
    • In the "server" I wish there was a way to filter by department, not just by users.
    Incentivized
    Read full review
    Zeta Global
    • Buggy!
    • Lacks many features competitors offer (like labeling).
    • No clear roadmap for the future with their SEM product.
    Incentivized
    Read full review
    Alternatives Considered
    Upland Software
    No answers on this topic
    Zeta Global
    Poorly. For example, Kenshoo's offering is fast, customizable, works with all publisher platforms, and more. IgnitionOne just doesn't stack up well against the competition and isn't investing in the product like it used to.
    Incentivized
    Read full review
    Return on Investment
    Upland Software
    • It makes scheduling emails very easy.
    • It was very easy to learn how to use/get adjusted to.
    • We are able to keep track of scheduled mailings across all departments which is very convenient.
    Incentivized
    Read full review
    Zeta Global
    • Did push through implementations but was buggy
    • Fast UI
    Incentivized
    Read full review
    ScreenShots

    PostUp Screenshots

    Screenshot of WYSIWYG email editor.Screenshot of PostUp reporting and bot/spam appliance detection.