TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Revcontent

    Score7.5 out of 10
    N/ARevcontent is native advertising technology emphasizing content discovery, from the company of the same name in Sarasota.N/A

    AdButler

    Score9 out of 10
    N/AAdButler is an advertisement serving and retargeting software solution offered by Sparklit.N/A
    Pricing
    RevcontentAdButler
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    RevcontentAdButler
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    RevcontentAdButler
    Ad Network Integration
    Comparison of Ad Network Integration features of Revcontent and AdButler
    Feature
    Revcontent
    -
    Ratings
    AdButler
    8.0
    1 Ratings
    8% above category average
    DSP integration00 Ratings8.01 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Revcontent and AdButler
    Feature
    Revcontent
    -
    Ratings
    AdButler
    8.5
    1 Ratings
    8% above category average
    Ad campaign creation00 Ratings9.01 Ratings
    Ad deployment00 Ratings8.01 Ratings
    Display advertising00 Ratings9.01 Ratings
    Ad display and retargeting segmentation00 Ratings8.01 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Revcontent and AdButler
    Feature
    Revcontent
    -
    Ratings
    AdButler
    9.0
    1 Ratings
    15% above category average
    Ad dashboards00 Ratings9.01 Ratings
    Ad performance reports00 Ratings10.01 Ratings
    Ad conversion tracking00 Ratings10.01 Ratings
    Ad attribution reporting00 Ratings9.01 Ratings
    Cross-channel ad management00 Ratings8.01 Ratings
    Ad forecasting and optimization00 Ratings8.01 Ratings
    Best Alternatives
    RevcontentAdButler
    Small Businesses
    Amazon Advertising Sponsored Products
    Score5.5 out of 10
    AdRoll
    Score3.7 out of 10
    Medium-sized Companies
    Amazon Advertising Sponsored Products
    Score5.5 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    Enterprises
    AdSense
    Score8.6 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    RevcontentAdButler
    Likelihood to Recommend
    4.0
    (1 ratings)
    9.0
    (1 ratings)
    Usability
    2.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    1.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    RevcontentAdButler
    Likelihood to Recommend
    Revcontent
    It’s great if you want to show your ads to as many people as you can, but not good fit for performance marketing. It didn’t work for us and the lack of support made it easy to leave and not come back.
    Incentivized
    Read full review
    Sparklit
    AdButler is suitable for any company size but I would said that it is better for small to medium-sized agencies. AdButler is highly scalable but the control panel/dashboard could be challenging to manage if you have many campaigns or many users. It's also a good alternative for ad networks, which would like to manage multiple relationships with publishers.
    Incentivized
    Read full review
    Pros
    Revcontent
    • Easy to get started and set up
    • Low barrier for entry
    Incentivized
    Read full review
    Sparklit
    • Organize your online publishers
    • Organize your campaigns
    • Reports are very simple and easy to read
    Incentivized
    Read full review
    Cons
    Revcontent
    • Customer support/account management it’s impossible to talk to a human.
    • Improving the quality of traffic. It gets fraudulent traffic.
    • Adding more targeting options
    • Spends your money
    Incentivized
    Read full review
    Sparklit
    • Assigning multiple video publishers to a single campaign is something that they need to improve
    • The publisher dashboard is a little complicated to understand
    Incentivized
    Read full review
    Usability
    Revcontent
    It’s easy enough to use.
    Incentivized
    Read full review
    Sparklit
    No answers on this topic
    Support Rating
    Revcontent
    100% nonexistent. It’s a bot/faq. The absolute worst of any platform. I laughed when I read this question because it’s that bad.
    Incentivized
    Read full review
    Sparklit
    No answers on this topic
    Alternatives Considered
    Revcontent
    They’re above Traffic Junky but below everyone else, second worst. Taboola was better (not by much) because an actual human spoke to me, great when dealing with large sums of money.
    Incentivized
    Read full review
    Sparklit
    AdButler is very convenient and very cost effective. Additionally, when you change a setup at the ad level, the server shows the change immediately; there's no delay. Ad Manager is better when you manage a significant amount of campaigns and users, but it's not that cheap in the end and you always have to wait for any change. EPOM is also a good solution, but the look and feel are old and it's complicated for some users to manage properly.
    Incentivized
    Read full review
    Return on Investment
    Revcontent
    • Best days were -25% roi
    • Worst days were -77% roi
    Incentivized
    Read full review
    Sparklit
    • AdButler is very affordable and your ROI would be good always
    • It's also highly scalable
    Incentivized
    Read full review
    ScreenShots