TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Revcontent

    Score7.5 out of 10
    N/ARevcontent is native advertising technology emphasizing content discovery, from the company of the same name in Sarasota.N/A

    Zedo

    Score6 out of 10
    N/AN/A

    $15

    Starting Price Per Month

    Pricing
    RevcontentZedo
    Editions & Modules
    No answers on this topic
    Subscription
    $15.00
    Starting Price Per Month
    Offerings
    Pricing Offerings
    RevcontentZedo
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    RevcontentZedo
    Ad Campaigns
    Comparison of Ad Campaigns features of Revcontent and Zedo
    Feature
    Revcontent
    -
    Ratings
    Zedo
    10.0
    1 Ratings
    24% above category average
    Ad campaign creation00 Ratings10.01 Ratings
    Ad deployment00 Ratings10.01 Ratings
    Display advertising00 Ratings10.01 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Revcontent and Zedo
    Feature
    Revcontent
    -
    Ratings
    Zedo
    9.6
    1 Ratings
    21% above category average
    Ad dashboards00 Ratings9.01 Ratings
    Ad performance reports00 Ratings10.01 Ratings
    Ad conversion tracking00 Ratings10.01 Ratings
    Cross-channel ad management00 Ratings9.01 Ratings
    Ad forecasting and optimization00 Ratings10.01 Ratings
    Best Alternatives
    RevcontentZedo
    Small Businesses
    Amazon Advertising Sponsored Products
    Score5.5 out of 10
    AdRoll
    Score3.7 out of 10
    Medium-sized Companies
    Amazon Advertising Sponsored Products
    Score5.5 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    Enterprises
    AdSense
    Score8.7 out of 10
    Criteo Commerce Growth
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    RevcontentZedo
    Likelihood to Recommend
    4.0
    (1 ratings)
    8.0
    (1 ratings)
    Usability
    2.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    1.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    RevcontentZedo
    Likelihood to Recommend
    Revcontent
    It’s great if you want to show your ads to as many people as you can, but not good fit for performance marketing. It didn’t work for us and the lack of support made it easy to leave and not come back.
    Incentivized
    Read full review
    Zedo
    The vendor needs to fit the client so the reason I worked with them was that they were not too big or too small for our organization. Also, they were more likely to adapt to our workflow which is great as some vendors in this space wanted us to conform to their processes, which was not wanted.
    Incentivized
    Read full review
    Pros
    Revcontent
    • Easy to get started and set up
    • Low barrier for entry
    Incentivized
    Read full review
    Zedo
    • Campaign set up in our ad server at the time, 27/7 Real Media's OAS platform.
    • Post-campaign reporting.
    • Our main point of contact, I believe her name was Nafisa, was extremely friendly and became an extension of the team. She really was fun to work with and professional.
    Incentivized
    Read full review
    Cons
    Revcontent
    • Customer support/account management it’s impossible to talk to a human.
    • Improving the quality of traffic. It gets fraudulent traffic.
    • Adding more targeting options
    • Spends your money
    Incentivized
    Read full review
    Zedo
    • They had their own ad server and there were regular efforts to get us to move to that ad server which was not industry standard at the time. We already an agreement in place with OAS and also used DFP via agency access but they pushed to use this server and it was not something I really needed to keep discussing with them.
    Incentivized
    Read full review
    Usability
    Revcontent
    It’s easy enough to use.
    Incentivized
    Read full review
    Zedo
    No answers on this topic
    Support Rating
    Revcontent
    100% nonexistent. It’s a bot/faq. The absolute worst of any platform. I laughed when I read this question because it’s that bad.
    Incentivized
    Read full review
    Zedo
    No answers on this topic
    Alternatives Considered
    Revcontent
    They’re above Traffic Junky but below everyone else, second worst. Taboola was better (not by much) because an actual human spoke to me, great when dealing with large sums of money.
    Incentivized
    Read full review
    Zedo
    I worked with a company called Asentech whose core competence at the time was not campaign management. Zedo replaced them and did a great job. I have since evaluated Theorem, OAO and YourBow and Zedo offers as much if not more than those companies.
    Incentivized
    Read full review
    Return on Investment
    Revcontent
    • Best days were -25% roi
    • Worst days were -77% roi
    Incentivized
    Read full review
    Zedo
    • At the beginning of the month, we had a crush of new campaigns to launch and they stepped up their game to get this accomplished. Also, reporting was done very quickly with a lot of insight into campaign optimization.
    Incentivized
    Read full review
    ScreenShots