Salesforce Data 360 vs. Thryv

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Salesforce Data 360
Score 8.5 out of 10
N/A
Salesforce Data 360 (formerly Salesforce Data Cloud, or Salesforce Genie) is a solution to put data to work for customers. It is deeply embedded in the Einstein 1 Platform, which means any external data lake or warehouse can now drive actions and workflows inside of the Salesforce CRM.
$108,000
per year per org
Thryv
Score 8.7 out of 10
Small Businesses (1-50 employees)
Thryv is an all-in-one small business marketing solution providing CRM, marketing automation, calendaring and appointment reminders, directory listings, and other features.N/A
Pricing
Salesforce Data 360Thryv
Editions & Modules
Data Cloud for Marketing
$108000
per year per org
No answers on this topic
Offerings
Pricing Offerings
Salesforce Data 360Thryv
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Salesforce Data 360Thryv
Features
Salesforce Data 360Thryv
Data Source Connection
Comparison of Data Source Connection features of Product A and Product B
Salesforce Data 360
7.7
9 Ratings
7% below category average
Thryv
-
Ratings
Connect to traditional data sources7.99 Ratings00 Ratings
Connecto to Big Data and NoSQL7.66 Ratings00 Ratings
Data Transformations
Comparison of Data Transformations features of Product A and Product B
Salesforce Data 360
7.7
10 Ratings
5% below category average
Thryv
-
Ratings
Simple transformations8.510 Ratings00 Ratings
Complex transformations6.910 Ratings00 Ratings
Data Modeling
Comparison of Data Modeling features of Product A and Product B
Salesforce Data 360
7.8
10 Ratings
0% below category average
Thryv
-
Ratings
Data model creation8.210 Ratings00 Ratings
Metadata management7.99 Ratings00 Ratings
Business rules and workflow7.910 Ratings00 Ratings
Collaboration7.610 Ratings00 Ratings
Testing and debugging7.410 Ratings00 Ratings
Data Governance
Comparison of Data Governance features of Product A and Product B
Salesforce Data 360
6.9
10 Ratings
14% below category average
Thryv
-
Ratings
Integration with data quality tools7.410 Ratings00 Ratings
Integration with MDM tools6.48 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Salesforce Data 360
-
Ratings
Thryv
9.2
8 Ratings
26% above category average
Dynamic content00 Ratings8.97 Ratings
Ability to test dynamic content00 Ratings9.17 Ratings
Landing pages00 Ratings10.01 Ratings
Mobile optimization00 Ratings8.88 Ratings
Email deliverability reporting00 Ratings9.17 Ratings
List management00 Ratings8.96 Ratings
Triggered drip sequences00 Ratings9.73 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Salesforce Data 360
-
Ratings
Thryv
8.1
7 Ratings
23% above category average
Lead nurturing automation00 Ratings8.76 Ratings
Data quality management00 Ratings8.66 Ratings
Automated sales alerts and tasks00 Ratings7.16 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Salesforce Data 360
-
Ratings
Thryv
9.0
5 Ratings
19% above category average
Calendaring00 Ratings9.05 Ratings
Event/webinar marketing00 Ratings9.04 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Salesforce Data 360
-
Ratings
Thryv
6.7
8 Ratings
3% above category average
Social sharing and campaigns00 Ratings9.48 Ratings
Social profile integration00 Ratings4.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Salesforce Data 360
-
Ratings
Thryv
6.6
7 Ratings
1% above category average
Dashboards00 Ratings9.17 Ratings
Standard reports00 Ratings8.67 Ratings
Custom reports00 Ratings2.01 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Salesforce Data 360
-
Ratings
Thryv
8.3
6 Ratings
42% above category average
API00 Ratings7.93 Ratings
Role-based workflow & approvals00 Ratings8.92 Ratings
Customizability00 Ratings8.15 Ratings
Best Alternatives
Salesforce Data 360Thryv
Small Businesses
Skyvia
Skyvia
Score 10.0 out of 10
LocaliQ
LocaliQ
Score 8.8 out of 10
Medium-sized Companies
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.0 out of 10
LocaliQ
LocaliQ
Score 8.8 out of 10
Enterprises
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.0 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
Salesforce Data 360Thryv
Likelihood to Recommend
8.3
(4 ratings)
9.5
(8 ratings)
Likelihood to Renew
6.0
(1 ratings)
-
(0 ratings)
Usability
8.0
(4 ratings)
9.0
(2 ratings)
Support Rating
-
(0 ratings)
10.0
(4 ratings)
User Testimonials
Salesforce Data 360Thryv
Likelihood to Recommend
Salesforce
Great tool for client management, sales tracking, cases studies. Using is as the source of truth for all client communication. Allowing more integration options for cc and ACH payments. Right now the options are limited and only integrate with strict processing capabilities that are not always in the businesses best interest.
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Thryv
What I have found to be the most critical for my business as a customer of Thryv is the ability to provide an invoice and accept payment with direct linking to my bank account. This has had a dramatic positive impact on my cash flow.
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Pros
Salesforce
  • Allows use to bring external data into Salesforce as zero-copy
  • Is able to present data using standard Salesforce reports familiar to our users
  • Allows us to establish multiple relationships between our CRM data and the external data to contextualize the imported data.
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Thryv
  • Customer service is FANTASTIC!
  • Put regularly used and needed tasks under one umbrella.
  • Makes it easy to schedule and post to Social Media
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Cons
Salesforce
  • pricing or costing visibilty, we can't estimate what would be consumption this month and suddenly we get surprised
  • CI/CD can be improved, that looks a difficult and hard
  • Also sandbox comes with many limitation so very hard to replicate production like environment to test
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Thryv
  • Offer an automated rewards program for my customer based on their spending and their referrals.
  • Since I use Shopify and they host me it would be nice to get a financial break for not using that part of the package.
  • Maybe providing apps.
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Usability
Salesforce
Most of the daily use features, are very usr friendly, intuitive, every end user can learn how to manage and operate basic activities such as enter information, send an email, send a campaign, create an email marketing template, run a report on the renewals for the month, open and close a support case, create new account or a new contact, etc
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Thryv
It is very easy to use and the features are great for the ones we utilize. If you have any issues at all, customer service or our sales rep is great to work with and fixes what issues I have. They are always willing to help out and to follow up to make sure you don't have any more issues.
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Support Rating
Salesforce
No answers on this topic
Thryv
Although getting through to the right person may take a while, they have the ability to take over your screen and always assist with whatever you need.
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Alternatives Considered
Salesforce
we have evaluated Snowflake, adobe rt-cdp as well. They also offer a very strong capabilities but the Data 360 is more suitable for us because of the same Salesforce ecosystem. The main key factor is without any custom code we were able to include it into our automations. And ofcourse with agentforce already in plans, we had to pick Data 360
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Thryv
Let's say use this software because it gives a lot of benefits to the company and we no other software use do not.
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Return on Investment
Salesforce
  • Salesforce Data Cloud has a positive impact on me as a realtor because it is easy to generate reports on customer data and see what is needed to be bumped to the next level. We have to earn a certain commission by the end of the year and it makes it easy to see how close you are
  • It has a positive impact on keeping track of customers because it is nice to have it all in one place which is a nice time saver
  • I like that you can even see customer info from other agents making it nice to compare and try and pass others
  • Makes the customers journey smooth sailing because everything is in one place
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Thryv
  • Increased Social Media Presence has kept us in touch with clients
  • I believe our overall package has resulted in increased web traffic. More clients are finding us through social media and web searches than any other year before.
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ScreenShots

Thryv Screenshots

Screenshot of Reputation MonitoringScreenshot of Email MarketingScreenshot of Social Media ManagementScreenshot of Automated Campaigns to Nurture Leads/ClientsScreenshot of Accept Online Payments