TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Surefire CRM

    N/AN/ASurefire CRM by Top of Mind Networks is a marketing automation and creative content solution for the mortgage industry. From individuals to enterprise lenders, Top of Mind's Surefire CRM aims to help thousands of mortgage professionals win new business, earn repeat business and deserve referral business. With its workflows and content, the vendor states mortgage professionals will be able to maintain and deepen their emotional connections with clients. Services…N/A

    Total Expert

    Score9 out of 10
    N/ATotal Expert in St.Louis Park is a fintech software company that offers a Marketing Operating System (MOS) purpose built for the financial services industry. The platform enables customer facing teams (sales), marketing and compliance to work together to deliver marketing campaigns and engagement that is relevant to each unique customer based on their stage in life. Unlike CRM systems and marketing tools built to serve multiple industries, Total Expert focuses on the unique needs of financial…N/A
    Pricing
    Surefire CRMTotal Expert
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Surefire CRMTotal Expert
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    Surefire CRMTotal Expert
    Small Businesses
    Salesflare
    Score10 out of 10
    No answers on this topic
    Medium-sized Companies
    Kintone
    Score9.7 out of 10
    No answers on this topic
    Enterprises
    Oracle Sales
    Score8.9 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Surefire CRMTotal Expert
    Likelihood to Recommend
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Surefire CRMTotal Expert
    Likelihood to Recommend
    Top of Mind Networks
    No answers on this topic
    Total Expert
    It is well suited to mass marketing and as a database. Also well suited to parsing the database into sub categories. I also like its ability to schedule marketing at specific times and days. It is not as well suited for listing print material. Listing meaning grabbing from MLS listings.
    Incentivized
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    Pros
    Top of Mind Networks
    No answers on this topic
    Total Expert
    • Database
    • Customer Service is pretty good
    • Mass emailing
    Incentivized
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    Cons
    Top of Mind Networks
    No answers on this topic
    Total Expert
    • To create co-branded material without having to have realtor opt-in first
    • Home flyers are difficult to use. List reports is much easier
    Incentivized
    Read full review
    Alternatives Considered
    Top of Mind Networks
    No answers on this topic
    Total Expert
    Total Expert was chosen by management and for good reason. I didn't like Follow Up Boss because Total Expert was much more intuitive and also much more integrated with the other programs we use (Encompass, Rebel I Q, Sales Boomerang, etc). Its just a much better program overall than Follow Up Boss
    Incentivized
    Read full review
    Return on Investment
    Top of Mind Networks
    No answers on this topic
    Total Expert
    • Increased engagement with prospects
    • Increased engagement with realtors
    • Increased reach with realtors and clients
    Incentivized
    Read full review
    ScreenShots

    Surefire CRM Screenshots

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