Great PPC Ad Management Platform, Saves Time and Money A********'
Use Cases and Deployment Scope
We use Adzooma as a PPC / Paid Search management tool, you can integrate all the paid search platforms and management centrally, Adzooma's tech monitors and scans the accounts for optimisations, errors, conversions, budgeting, tracking and a whole host of other features that is beneficial if you are monitoring loads of different metrics. For us it enables us to do things from 1 platform, saving time and money, making tings easy, plus it allows us to be in complete control of everything in PPC management.
Pros
- Integrates multiple Paid search platforms into one place
- Integrations - everything works
- Adjust and edit paid search accounts, such as Google Ads
- Use all features in paid platforms
- Monitoring and tracking
- Metrics of all accounts added
Cons
- Can be a little slow at times when updating screens and moving to different accounts
- Allow more users and accounts
- Recommendations panel could be easier to see by account
Likelihood to Recommend
Its a great tool, for businesses and agencies, that are managing more than 2 PPC ad platforms. Its enables you to have an overview of everything that is going on in your accounts, pull get recommendations on improvement that are not coming from the ad platform suppler.
