A clean and intuitive affiliate network.
Use Cases and Deployment Scope
I work within the eCommerce team, so many of the merchants we write and report on use Awin as their affiliate platform. In my current job, I use Awin to look at how well articles have converted and how much they’ve earned in transactions from readers. You can break down reporting down to page level to see what article drives what conversions.
Pros
- Clean interface.
- Different reporting options.
- Easy to use link builder.
Cons
- Some merchants don’t fill out contact details appropriately.
- Page level reporting could be clearer.
Likelihood to Recommend
It’s difficult to say if I would recommend it or not from the point of view of the publisher as opposed to the merchant wishing to use it to connect to publishers. It is certainly one of the more intuitive and cleaner affiliate network platforms, though, that’s easier to navigate and build out reports.
