Trusted media monitoring service
Use Cases and Deployment Scope
We use BurrellesLuce for media monitoring - mainly print media and online content (but not social media). It helps keep track of placements as well as trend spot.
Pros
- It's a competitively priced service for media monitoring.
- It offers quick overviews and we get monthly and yearly reports on placement values.
- It's easy to use.
Cons
- Occasionally placements are missed and other times we get clips that are not for us. These mistakes have been taken care of fast and seamlessly.
Likelihood to Recommend
As a basic media monitoring service, BurrellesLuce offers a great value. If you need fancier reporting, more in-depth monitoring, etc., there are other services - but they charge a lot more.
