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Craft.io

Score10 out of 10

23 Reviews and Ratings

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What is Craft.io?

Craft, from the company of the same name in Tel Aviv, is presented by the vendor as a better way for Product Managers to manage and plan their products in agile environment.

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Reviews

What users are saying about Craft.io.
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Craft.io Review

Incentivized
Raphael SanguineteView profile
Diretor Criativo e Produtor in Product Management at Rebuliço (1-10 employees employees)

Pros

  • Craft is built to digital products developers, so its workflow is great.
  • It has a very nice interface and is a beautiful tool.

Cons

  • It has a great workflow, but it is very little customizable.
  • The tool is not so easy to use, so you have to take a time to get to know it.

Return on Investment

  • We used the free version of Craft, so it had a positive impact for us.
  • Craft helped us undestand how to manage some parts of our projects, so it had a positive impact for us.

Alternatives Considered

ClickUp, Asana, Aha! and ProductPlan

Craft is a great tool to get the most out of Invision

Incentivized
Evan JaffeView profile
Sr. Product Designer at Four Winds Interactive (201-500 employees employees)

Pros

  • 'Sync' usually works flawlessly in syncing my artboards to Invision. Once you set up the plugin, I can easily forget about tinkering with any of the settings - it just 'works'.
  • 'Library' is pretty great for generating a style guide from my design doc. Clicking one button makes magic happen, and creates a super succinct document for me to share between teammates and other teams.
  • 'Data' also works wonders when trying to approximate 'real' data into a static design. It turns the painful job of having to fill in designs with 'real-world' data a piece of cake. It helps me validate rough designs using an actual approximation of real content.

Cons

  • Craft frequently crashes - either the plugin for Sketch, or Sketch itself. Sometimes I have to turn off the plugin completely in order to be of sound mind that things won't crash. But frequent updates usually take care of any short term issues here.
  • The 'Stock' option is great to grab a quick image for a design, but I would love to see the functionality in here expand to even more options, more services, and more filters so I can get what I need even faster and more accurately.
  • 'Library' works great in its own ecosystem, but updating symbols and the like is somewhat manual and time consuming. I have to constantly ensure everything that needs to be in-sync, stays in-sync.

Return on Investment

  • More accurate mockups for clients that take less time than without using Craft.
  • Increased collaboration within and between teams by providing more immediate insight into active design work.
  • More enjoyable experiences while designing, because the tool set opens up new work flows that do not existing natively in any design software.

Alternatives Considered

Adobe Photoshop and Adobe Illustrator CC

Other Software Used

Adobe Photoshop, Adobe Illustrator CC, Slack, Microsoft 365 Business

Great tool for organizing and prioritizing requirements

Incentivized
Verified User
Consultant in Engineering (1-10 employees employees)

Pros

  • User story mapping feature allows users to easily ensure features are not missed.
  • Screen design annotations inbuilt into feature document.
  • Product roadmap can be sliced and diced in different ways.

Cons

  • Wish there was a way to export a graphical view of the story map.
  • Sometimes the side navigation panels get in the way.

Return on Investment

  • It was good for tying end-user feedback on the app store to feature requests and help justify investments.

Other Software Used

Jira Software