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What is CSG Xponent?

CSG Xponent is an end-to-end customer experience platform that overcomes data silos and the complexity of disconnected assets into real-time customer interactions across all points in the customer lifecycle. A comprehensive, unified, SaaS-based customer engagement platform, the solution combines a holistic customer data platform, industry-leading customer journey orchestration and analytics tools and proven omni-channel communications with an industry-leading customer experience practice. The CSG Xponent platform enables companies to engage with customers throughout the entire lifecycle, from awareness to purchase and long-term retention. Companies can deliver personalized, predictive and proactive customer connections that drive better business outcomes, quicker time to value and lower risk.

CSG Xponent works across the customer journey from acquisition to onboarding, service delivery and bill pay, to retention and beyond. Customers can leverage artificial intelligence (AI) and real time interaction management (RTIM) to enhance their customer knowledge, and determine and pursue the best next action that delivers impactful business results.

Presented in a way that is easy to use, businesses have access to preconfigured customer journeys and use cases, analytical models and packaged data libraries so they can hit the ground running from day one.

The CSG Xponent Platform includes:
  • Customer Data Platform (CDP): The CSG CDP brings customer information together into a single system. By aggregating data from multiple sources, unifying that data into coherent customer profiles, and segmenting actionable data set, the CSG CDP converts complexity into clear, simple, customer-centric action.
  • Journey Analytics: CSG’s customer journey analytics ecosystem joins digital touchpoints, siloed data sources and cross-channel behavior to assess the customer journey as it happens. Learn how customers flow through touchpoints, where they are stalling. Then, see how journeys are performing in real time to optimize and address any roadblocks that come up.
  • Journey Orchestration: CSG Journey Orchestration bridges the touchpoint gaps caused by ad hoc digital expansion disparate ownership (Marketing send promotions, accounting sends billing, etc). Journey Orchestration ensures customers no longer receive repetitive, or even contradictory messaging, improving the experience at every stage of the customer lifecycle.
  • Journey as a Service: CSG Journey as a Service allows businesses to get started fast, using a set of pre-built customer journeys that can be deployed in less than 90 days, providing a quicker path to ROI.
  • CSG Experiences Practices: Committed to getting businesses up and running quickly, companies can use this practice to discover values, pains, and needs. Powered by expert synthesis and facilitation, our experience practice helps fuel decision-making, frame opportunities for transformed experiences, build shippable solutions, and facilitate continuous improvement.

Screenshots

Screenshot of CSG Xponent Journey Mapping Tool guides ideation and planning to strategize ideal experiences.
Screenshot of CSG Xponent Decisioning Tool bridges the touchpoint gaps caused and ensures customers engagement is improved at every stage of the customer lifecycle using AI and business logic.
Screenshot of CSG Xponent CDP capabilities brings customer information together into a single system to convert complexity into clear, simple, customer-centric actions.
Screenshot of CSG Xponent Analytics capabilities track and report both historically and real-time insights, across connected channels.
Screenshot of CSG Xponent Segmentation and Activation resources deliver real-time, custom rules driven data segmentation and attribute creation.

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Screenshot of CSG Xponent Journey Mapping Tool guides ideation and planning to strategize ideal experiences.

Technical Details

Technical Details
Deployment TypesSaaS
Mobile ApplicationNo
Supported CountriesGlobal
Supported LanguagesEnglish

FAQs

What is CSG Xponent?
CSG Xponent is a cloud engagement solution that combines a customer data platform, customer journey orchestration and analytics, and omnichannel communications in one solution. With Xponent, companies deliver personalized, predictive and proactive customer interactions to improve business outcomes, quicken time to value and reduce risk.
What are CSG Xponent's top competitors?
Pega Customer Decision Hub, Medallia Experience Orchestration, and Pointillist by Genesys are common alternatives for CSG Xponent.
Who uses CSG Xponent?
The most common users of CSG Xponent are from B2B.