TrustRadius: an HG Insights company

What is DESelect?

DESelect Segment is an add-on for Salesforce Marketing Cloud that, according to the vendor, empowers marketing teams to easily segment their data and execute targeted marketing campaigns without the need for SQL queries or technical expertise. This user-friendly tool is said to be suitable for companies of all sizes, ranging from small businesses to large enterprises. Marketing professionals, CRM analysts, campaign managers, digital marketers, marketing agencies, and businesses in the retail and e-commerce industries are among the intended users of DESelect Segment's segmentation capabilities.

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