GreatVines

GreatVines is a sales operations platform specifically designed for the beverage alcohol industry. According to the vendor, it is a tool that can be utilized by sales managers, national account managers, sales representatives, beverage distributors, wineries, and distilleries. The platform offers various features and functionalities aimed at streamlining sales operations and driving business growth.

Key Features

Sales Management: According to the vendor, GreatVines serves as a centralized hub for sales data in the beverage alcohol industry.

Adult Beverage CRM and Workflow: GreatVines includes a built-in CRM tailored to the unique needs of the beverage alcohol industry, providing effective methodologies for sales execution strategy.

Sales Operations Management Features: GreatVines offers a range of tools for sales operations management, including a Sold and Unsold Account Universe, Key Account Segmentation, an Account Contact Info database, and the ability to track Invoice-level Retail Account Depletions (RAD).

Sales Activities: GreatVines enables users to efficiently manage various sales activities such as product displays, menu and POS placements, promotional events and tastings, presentations and staff trainings, order commitments, retail ads, scans, incentives, as well as sales goals and objectives.

Goal Management Module Features: According to the vendor, the Goal Management Module helps users identify realistic sales and activity goals across target accounts, allowing for easy organization, simplification, and real-time updates to facilitate informed decision-making.

National Account Management: GreatVines provides a dedicated National Account Management tool to help businesses secure more opportunities and maximize the value of programs. It allows users to build stronger relationships with key national accounts and gain deeper insights through alternative chain hierarchy management.

Retail Surveys and Scoring: GreatVines' Survey Module goes beyond basic information gathering, offering point scoring, performance auditing, and result analysis to enhance execution in accounts and drive sales, according to the vendor.

Product Finder Maps: GreatVines customers have the option to integrate an embedded Google Map-based Product Finder into their websites, which the vendor claims can boost brand visibility and consumer demand by making it easier for customers to locate products at retail stores.