GuideSpark

GuideSpark Communicate Cloud® is an employee communication software that, according to the vendor, aims to drive employee adoption and alignment. The product is targeted at businesses of all sizes, including enterprise-level organizations. It is designed to cater to professionals in the fields of Human Resources, Employee Communications, Change Management, Internal Communications, and Benefits Administration.

Key Features

Communication Journeys: The product allows users to create personalized content experiences, campaigns, and messages to potentially drive employee adoption and alignment. Communication Journeys can be built based on employee demographics, tenure, and roles, according to the vendor.

Effective Employee Communication: The software aims to reach diverse, distributed employees with consumer-grade content experiences delivered through online, mobile, and print channels. It also offers the ability to measure employee behavior and sentiment, potentially providing insights to improve communication relevance and impact.

Communicate Planner: Communicate Planner is an enterprise communication tool that, according to the vendor, enables planning, managing, measuring, and scaling of all communications in a single calendar. It provides a centralized view of all enterprise communications and offers features such as a communication calendar, daily digest, weekly heads up, and automatic alerts.

GuideSpark Communicate Journeys: The product offers pre-built communication journeys that include campaign layouts, messaging, videos, infographics, interactive ratings and polls, checklists, and comparison charts. These journeys are focused on specific organizational programs such as compensation, healthcare, performance management, and workforce culture.

Custom Journeys: According to the vendor, GuideSpark provides the option to create custom communication journeys tailored to specific company needs and requirements. Content and Communication Strategists can supposedly create comprehensive employee communication solutions specific to unique communication goals, such as culture change, new corporate programs, and digital transformation.

GuideSpark Communication Services: GuideSpark offers communication services that combine the Communicate Cloud platform with content, strategy, and technology. These services aim to solve any change communication challenge and include brand activation, solution architecture, communication planning, campaign design, and technology integration.

Change Communications Solutions: The product supposedly offers solutions to effectively implement strategic initiatives, manage mergers and acquisitions, drive digital transformation, and optimize talent strategies. These solutions are designed to engage employees and drive adoption and behavior change. They include communication software, communication journeys, and real-time analytics.

Communication Solutions for Open Enrollment & Benefits: The product offers solutions to manage, measure, and scale benefits communication. It aims to drive benefits adoption, engage employees, and measure communication effectiveness.

Communication Solutions for Onboarding: GuideSpark aims to deliver engaging onboarding experiences tailored to the needs of different new hire groups. The product claims to support a unique workforce, automate and scale onboarding, and deliver great new hire experiences.