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GuideSpark Communicate Cloud® is an employee communication software that, according to the vendor, aims to drive employee adoption and alignment. The product is targeted at businesses of all sizes, including enterprise-level organizations. It is designed to cater to professionals in the fields of Human Resources, Employee Communications, Change Management, Internal Communications, and Benefits Administration. 

## Key Features

**Communication Journeys**: The product allows users to create personalized content experiences, campaigns, and messages to potentially drive employee adoption and alignment. Communication Journeys can be built based on employee demographics, tenure, and roles, according to the vendor.

**Effective Employee Communication**: The software aims to reach diverse, distributed employees with consumer-grade content experiences delivered through online, mobile, and print channels. It also offers the ability to measure employee behavior and sentiment, potentially providing insights to improve communication relevance and impact.

**Communicate Planner**: Communicate Planner is an enterprise communication tool that, according to the vendor, enables planning, managing, measuring, and scaling of all communications in a single calendar. It provides a centralized view of all enterprise communications and offers features such as a communication calendar, daily digest, weekly heads up, and automatic alerts.

**GuideSpark Communicate Journeys**: The product offers pre-built communication journeys that include campaign layouts, messaging, videos, infographics, interactive ratings and polls, checklists, and comparison charts. These journeys are focused on specific organizational programs such as compensation, healthcare, performance management, and workforce culture.

**Custom Journeys**: According to the vendor, GuideSpark provides the option to create custom communication journeys tailored to specific company needs and requirements. Content and Communication Strategists can supposedly create comprehensive employee communication solutions specific to unique communication goals, such as culture change, new corporate programs, and digital transformation.

**GuideSpark Communication Services**: GuideSpark offers communication services that combine the Communicate Cloud platform with content, strategy, and technology. These services aim to solve any change communication challenge and include brand activation, solution architecture, communication planning, campaign design, and technology integration.

**Change Communications Solutions**: The product supposedly offers solutions to effectively implement strategic initiatives, manage mergers and acquisitions, drive digital transformation, and optimize talent strategies. These solutions are designed to engage employees and drive adoption and behavior change. They include communication software, communication journeys, and real-time analytics.

**Communication Solutions for Open Enrollment & Benefits**: The product offers solutions to manage, measure, and scale benefits communication. It aims to drive benefits adoption, engage employees, and measure communication effectiveness.

**Communication Solutions for Onboarding**: GuideSpark aims to deliver engaging onboarding experiences tailored to the needs of different new hire groups. The product claims to support a unique workforce, automate and scale onboarding, and deliver great new hire experiences.

Effortless to Use: Users have found Guide Spark's platform effortless to use, allowing them to integrate links into their internal sites easily. The ease of use has been a common sentiment among reviewers and has made the partnership with Guide Spark a great experience.

Great Service Team: Many users have appreciated Guide Spark's service team for being great to work with and communicating quickly. This positive feedback about the service team has been consistent among reviewers and has contributed to making Guide Spark a valuable resource.

Quality Materials: Reviewers have consistently praised the quality of materials created by Guide Spark, including performance and talent videos as well as one-page reference documents that are professional, customized, and attention-grabbing. The willingness of the team to jump in and talk about customization coupled with prompt responses for changes have also been noted by multiple users.

Difficult Scaling: Some users have found it challenging to scale GuideSpark when there are varying needs among team members. This has caused frustration and may be a barrier for some teams who require more personalized content.

Unfriendly Platform: A few reviewers reported that the platform was not user-friendly initially, which meant they had to spend extra time learning how to use it. Although this issue can be resolved over time, new users might find it frustrating.

One-year Agreement Limitation: Several customers were unhappy with the one-year agreement for videos as they could not make changes to a process featured in the video during this period. However, after the term expired, they could re-use the video if needed.

GuideSpark is an employee communication platform from the company of the same name headquartered in Redwood City.

Zoom Workplace, Zoom’s open collaboration platform with an AI Companion, empowers teams to be more productive, and strengthen customer relationships throughout the customer lifecycle with Zoom’s Business Services for sales, marketing, and customer experience teams, including Zoom Contact Center.

Basic

Business

Business Plus

Add-On - Zoom Whiteboard

Add-On - Large Meetings

Add-On - Cloud Storage

Add-On Zoom Translated Captions

Add-On Audio Conferencing

Add-On Zoom Phone Power Pack

Add-On - Conference Room Connector

Add-On - Zoom IQ for Sales

Add-On - Quality of Service Subscription

Zoom Workplace

Slack is a group messaging or team collaboration app that aims to simplify communication for businesses. Features include open discussions, private groups, and direct messaging, as well as deep contextual search and message archiving, and file sharing. Slack integrates with a number of other tools, such as MailChimp, Dropbox, and Google Drive. Slack was acquired by Salesforce in December 2020.

The product is free to use, and also has paid plans with more features and greater controls.

The company has raised $340M in funding and boasts 800k users.

Business+

Free

Slack

GuideSpark

Internal Communications

GuideSpark, Inc.

GuideSpark Overview video

For more information visit:
http://www.guidespark.com/

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