Infer, we needed it to get customers
Use Cases and Deployment Scope
We wasted a lot of time looking for new clients and we didn't have the expected results until we worked with Infer, which allowed us to obtain lists of potential clients, with the quality we needed, who were really interested.
Pros
- It performs a great segmentation of potential clients, with an ideal filter to get exactly the companies interested in our services.
- Allows us to evaluate the database that is in existence to know which of these prospects are good candidates for potential customers.
- It allows us to know the accounts and companies that could generate higher profits, to be able to invest more effort in them.
Cons
- The user interface and all the information it generates on the main screen can be cumbersome.
- The learning curve is quite considerable and it takes a few hours of training to understand the system.
- The software becomes cumbersome when information needs to be passed to Salesforce.
Likelihood to Recommend
It is ideal to expand the range of customers, to have an updated and optimized database with interested customers, and allows sales and marketing agents to work in achieving sales and not in the laborious task of finding customers. This software is very effective and delivers what it promises.
