iPresso

iPresso is a comprehensive marketing automation platform that offers a range of tools to streamline and optimize marketing communication. The platform integrates multi-channel communication with digital and conversational marketing to provide a 360-degree marketing automation solution. It allows for communication across various channels, including email, SMS, web push notifications, banners, printing and website content.

One notable feature of iPresso is its ability to personalize customer engagement at scale through the use of detailed behaviors, attributes, advanced segmentation and micro-segments. This enables businesses to deliver personalized messages simultaneously to thousands of recipients via customized emails and notifications based on visitor behavior in real-time.

iPresso offers two editions; the Enterprise edition for larger companies which includes industry-specific solutions such as FMCG financial services eCommerce media entertainment travel education amongst others; while Small Business edition caters primarily for small-scale businesses. Additionally, the software allows users to collect customer feedback by conducting opinion polls using their preferred mode of communication channel thereby offering an end-to-end package that delivers value across all business sectors it serves.