Ideation
Includes tools for creative development, such as ideation workspaces, guides to certain topics or channels, briefs, recommendations, and/or access to agencies.
Cat avg: 8
Top Performing Features
Content hub
Platform has a central location, such as a gallery or repository, for organizing all content. This enables easy internal access, and may allow for automated or personalized distribution.
Cat avg: 8.2
Forms / Gated content
Users can set up forms for lead generation, which can be used to gate content. Forms may pop-up (to gate the site itself) or prompt users to register for a download.
Cat avg: 8.2
Embedded CTAs
Supports the creation of embedded Calls To Action, which are forms or links embedded in the content or the content stream.
Cat avg: 8.2
Worst Performing Features
Content performance analytics
Provides insights around how individual pieces of content are performing. Content performance is measured in terms of engagement and/or conversion by piece of content, by channel.
Cat avg: 7.9
Maglr Features from Reviews
Content Creation
Features related to the creation of content for marketing purposes.
9+30%
Ideation
Includes tools for creative development, such as ideation workspaces, guides to certain topics or channels, briefs, recommendations, and/or access to agencies.
Category average: 8
Content Publishing
Features related to the organization and distribution of marketing content.
9+17%
Content hub
Platform has a central location, such as a gallery or repository, for organizing all content. This enables easy internal access, and may allow for automated or personalized distribution.
Category average: 8.2
Forms / Gated content
Users can set up forms for lead generation, which can be used to gate content. Forms may pop-up (to gate the site itself) or prompt users to register for a download.
Category average: 8.2
Embedded CTAs
Supports the creation of embedded Calls To Action, which are forms or links embedded in the content or the content stream.
Category average: 8.2
Content Reporting & Analytics
Features related to tracking, measuring, and analyzing content creation processes and content performance.
8+5%
Content performance analytics
Provides insights around how individual pieces of content are performing. Content performance is measured in terms of engagement and/or conversion by piece of content, by channel.
Category average: 7.9
Maglr Features from the Vendor
Content Creation
Vendor-reviewedIdeation
Includes tools for creative development, such as ideation workspaces, guides to certain topics or channels, briefs, recommendations, and/or access to agencies.
Content Publishing
Vendor-reviewedContent hub
Platform has a central location, such as a gallery or repository, for organizing all content. This enables easy internal access, and may allow for automated or personalized distribution.
Forms / Gated content
Users can set up forms for lead generation, which can be used to gate content. Forms may pop-up (to gate the site itself) or prompt users to register for a download.
Embedded CTAs
Supports the creation of embedded Calls To Action, which are forms or links embedded in the content or the content stream.
Content Reporting & Analytics
Vendor-reviewedContent performance analytics
Provides insights around how individual pieces of content are performing. Content performance is measured in terms of engagement and/or conversion by piece of content, by channel.
Page-level engagement analytics
Analytics around audience engagement with individual pages of content, for a granular look at content performance.