InMobi

Score8.2 out of 10

4 Reviews and Ratings

Community insights

TrustRadius Insights for InMobi are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Pros

Great Mobile Advertising Platform: Several users have found InMobi to be a great mobile advertising platform. They appreciate its range of ad formats, global reach, and monetization optimization tools. This positive sentiment is indicative of the overall satisfaction with InMobi's performance as an advertising platform.

Effective Audience Targeting: Many users have praised InMobi for its ability to target the audience based on location and interest. This feature has helped them reach their ideal audience and achieve effective results in their advertising campaigns. The positive feedback regarding this targeting capability highlights InMobi's strength in delivering relevant ads to the desired audience.

Good Inventory of Banners with High eCPMs: Users have noted that InMobi offers a good inventory of banners with high eCPMs, which indicates that advertisers can expect good returns from their banner advertisements on the platform. The availability of high-quality banners contributes to the success of ad campaigns run through InMobi.

Reviews

2 Reviews

Partner who you would want more out of

Rating: 10 out of 10

Incentivized

October 14, 2022

Use Cases and Deployment Scope

We have been working with InMobi for over 5+ years and have been in close relations with their management team there. Currently, we are using InMobi to acquire users for our apps. They have different pricing models that one can choose from as well as various sets up campaigns that help us bring in new users to our app.

Pros

Great provider of bringing in new users to mobile app
Driving real users to the app without the fluff
Understand and identify the target audience
Acquire new, high value users, not just installs
Maximize the use of each creative to showcase the app to the target audience

Cons

Hard to say since we haven't ran into any issues with them so far

Likelihood to Recommend

InMobi provides a wide range of tools and services to help app developers like us flourish in a highly competitive market. We presently run various campaigns with them and also use their DSP and affiliate network to assist us to accomplish our internal goals. They give great insight into the performance of each campaign and strive to enhance performance each time, demonstrating a desire to achieve greater outcomes.

Verified User

Director in Marketing (51-200 employees)

Vetted Review

5 years of experience

It is an excellent option to monetize mobile applications.

Rating: 9 out of 10

Incentivized

January 29, 2022

Use Cases and Deployment Scope

This advertising network aims to establish effective CPC and CPI campaigns. Integrating the Ads SDK with my app is very easy and I can use it in different display formats, including access to the ad library. Android, iOS, and Mobile Web are the supported mobile platforms. It's the perfect tool for launching user acquisition campaigns, brand engagement campaigns, remarketing campaigns, and more.

Pros

InMobi provides CPC and eCPM mobile ads.
Wide selection of advertising and configuration possibilities on the server.
The SDK allows ads to be preloaded for future display.
SDK collects geolocation data.
It sends data to the server that the server can control.

Cons

There are payment details since they are only made by bank transfer and PayPal. It would be great to add other wallets like Binance.

Likelihood to Recommend

It is a global app monetization platform. InMobi is great for advertisers and publishers. It helps marketers, brands, and app owners engage users at different stages of their interaction with the program. It is a great platform that targets users by displaying relevant ads to maximize revenue and conversion rates.

Emma Sophia Robers

Java Software Engineer in Information Technology at I2S Business Solutions (51-200 employees)

Vetted Review

2 years of experience

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