TrustRadius: an HG Insights company

MVPindex

Score9 out of 10

1 Reviews and Ratings

What is MVPindex?

MVPindex's software helps brands, properties, and agencies quantify the value of partnerships, sponsorships, and activations with an integrated omnichannel view that includes broadcast, streaming, social, digital, audio, in-venue, and on location. The software platform is designed to integrate with existing people processes or systems to help automate a service-heavy industry and start driving more efficient and impactful solutions.

Best Social & Broadcast Valuation Tool

Use Cases and Deployment Scope

MVPindex is our go to source for 3rd party media valuation. They provide social and broadcast value for our team and our partners.

Pros

  • Social Brand Valuation
  • Broadcast Brand Valuation
  • Logo Tracking
  • Customer Service

Cons

  • Proactiveness

Most Important Features

  • Social Brand Valuation For Our Partners
  • Broadcast Valuation For Our Partners
  • Logo Tracking on Social Posts

Return on Investment

  • They helped us make our social media posts more valuable for our partners without upsetting our fans

Alternatives Considered

Zoomph, GumGum, YouGov Research and Nielsen Attribution

Other Software Used

Emplifi Social Marketing Cloud, YouGov Audience Intelligence, YouGov Brands & Campaigns