Pipl

Pipl is an identity intelligence company with over 20 years of experience building the data infrastructure the digital economy runs on. Powered by more than 5 billion unique identities and 1,000+ signals updated 2 billion times daily, Pipl helps businesses make better risk decisions: approve more good customers, stop more fraud, and cut manual review.

At the core is Elephant, Pipl's large risk model — purpose-built to assess in real time whether a person or transaction is legitimate. Unlike generic solutions, Elephant is calibrated to each client's unique environment, combining identity, payment, behavioral, and device signals into a single Trust Score. The result is fewer false declines, reduced thin-file rejections, and stronger revenue growth without increased fraud exposure.

Pipl serves fraud prevention, identity resolution, and consumer background check use cases across 150+ countries.