TrustRadius: an HG Insights company

What is ReachFive?

ReachFive is a Customer Identity and Access Management (CIAM) platform that the vendor claims is suitable for companies of all sizes. The platform's built-in compliance features are designed to ensure adherence to data regulations such as GDPR. ReachFive caters to various industries, including retail, sports, mass-market retail, video game retail, football clubs, e-commerce, financial services, travel and hospitality, and media and entertainment.

Key Features

Built-in Compliance: According to the vendor, ReachFive follows a Privacy by Design approach and includes built-in compliance features to meet GDPR and other data regulations.

Consent Preference Center: ReachFive provides customers with the ability to view and control the data collected about them, allowing them to provide or withdraw consent for data usage.

Profile Purge: ReachFive claims to securely delete customer data across all internal systems when their account is closed, utilizing triggers and webhooks.

Lite Registration: ReachFive offers a simplified registration process, allowing customers to make purchases with minimal effort using social login, third-party ID, passwordless email access, and other methods.

Progressive Profiling: ReachFive's progressive profiling feature gradually expands customer profiles over time by prompting for additional information, aiming to enhance profile completeness.

Pre-built Integrations: ReachFive integrates with leading customer engagement tools, allowing for seamless sharing of identities.

Adaptive Authentication: ReachFive enables faster and more secure customer support interactions by initiating authentication through methods such as one-time passwords (OTP) and biometrics.

Open API Access: ReachFive provides businesses with the ability to build custom, self-service customer experiences and integrate with other systems using its REST API, SDKs, and webhook support.

Secured Identities: ReachFive uses trusted protocols like OAuth2 to protect customer identities during support interactions, aiming to prevent unauthorized access.

Technical Details

Technical Details
Deployment TypesSaaS
Operating SystemsWeb-Based