TrustRadius: an HG Insights company

What is Recollective?

Recollective is a cloud-based online research platform designed to offer businesses and agencies with an all-inclusive toolset for qualitative research studies. With this software, users can set up custom branded websites and conduct live or asynchronous studies including digital ethnographies, journaling, ongoing communities at any scale or duration, and live focus group sessions. The platform's features provide the ability to engage participants through gamification like point-based rewards and leaderboards.

By using Recollective, marketing professionals in agency settings and enterprise organizations interested in qualitative research can create various types of research studies such as concept testing, feedback collection, ideation, behavioural analysis while fostering participant engagement with access from any device via its social media style interface. Additionally, researchers have the option to bulk upload or recruit participants within the system while screening them as they are recruited; this allows for better control over who participates in the study. In summary, Recollective stands out as an easy-to-use yet comprehensive business solution for conducting successful qualitative market research studies.

Categories & Use Cases