Super simple, cheap emails to customers!
Use Cases and Deployment Scope
I use SendFox to send emails to a medium-sized email database. The emails I send are irregular. They will be used for opening challenges and sending all the challenge emails and then stop for a number of months. They don't directly contribute to my income so a service where I pay a lot per month when I'm over "so many email addresses" is not suitable for me. I don't mind minimal branding for my emails which this has.
Pros
- Easy to send emails as an automated sequence or single blast email.
- Can break customers into separate lists but still only charged per contact.
- Charges as a lifetime deal for so many contacts rather than monthly.
Cons
- More customization in the email builder.
- More customization on the smart pages (aka Landing page).
- Forms have low customization and older style graphical look.
Return on Investment
- It's been the service I've used for daily emails for group challenges - Meaning that I had a service that was cheaper than others AND was reliable. When the customers got the emails reliably, I retained them, customers.
- It has been less flexible in terms of customization - This hasn't had a tangible benefit but may have had a lead-on effect of the emails not always looking as professional to the customer.
- It is much cheaper than other services meaning I've saved likely $2000+ based on the size of my email list (which is a lot for my small business!).
Alternatives Considered
Drip Ecommerce CRM and Mailchimp
Other Software Used
Meta for Business (formerly Facebook for Business), Evernote, Canva
