SnapApp Interactive Content Marketing (discontinued)

Name a business that can survive in this fast changing world, the answer is None. Every business needs marketing. However, even marketing needs to be personalized to allow customers to access existing content in a new way. By using Snapapp, our organization creates new content while presenting our existing content in a completely new light. We use Snapapp to generate leads and drive traffic to our website. This new Snapapp concept has opened up our potential and helped us catch new market opportunities.

Delivering appropriate content to your audience is easy and easy to increase reach. In its field, Snapapp excels. According to me, the ABM tracking is one of the most useful features. I can track my organization's strengths and weaknesses and work on them simultaneously. Through Audience intelligence I can analyse what engages my audience and whats not.

Great to drive traffic from our various marketing channels like website and blog into hot leads!

SnapApp is well suited for client researching devices like provider avails, session costs, and payment options. Deeper engagement will require outbound/inbound call center capabilities.

We have been using SnapApp as an additional lead generation tool. It is a less intrusive way to gain leads and to provide the consumer with entertainment during the process. Additionally, it helps to create audience segments based on the answers to their surveys. It is turning into one of our best lead generation tools since it does have this additional filter. From a content creation standpoint, it is really easy to use and adjust.

If you feel like you have bled the well dry for leads in other channels, this is a great way to extend your reach. Additionally, if your target audience is in the 22-35 age range they respond well to this lead generation tactic. If your target audience is 50+ you will not see high leads.

SnapApp is being used by our organization to create interactive content, primarily quizzes. It addresses our need for relevant & refreshed assets, without requiring a lot of technical know-how. It is only used by our Marketing department to align with current & future campaigns.

SnapApp is great for creating interactive content on a timeline & budget. Without access to graphic designers and/or coding knowledge, one's ability to leverage the full capabilities of the service is limited. I have seen some fantastic custom SnapApp's that clearly required a lot of prior knowledge.

SnapApp is being used in the marketing department and with the CSR (Corp Social Responsibility) Committee in the company. We use it for a variety of applications such as quizzes, interactive presentations, dynamic PPC pages and voting.

We use SnapApp in our drip nurture email program and for a PPC landing page. We are experimenting with other applications such as internal voting on charities to make donations and industry specific marketing campaigns.

We use SnapApp on our marketing team as another tool to engage our prospects online.

If you produce a lot of marketing content, SnapApp is a great way to repurpose it and extend the value of your content-investments. If you do not, SnapApp may not be for you.

We used SnapApp for about one year within the marketing department, specifically the content creation and integrated marketing teams. We wanted to use this as a fun, engaging way to gather data from our prospects and customers to help us provide more targeted content for them. We had been told that Eloqua could integrate with SnapApp, and therefore we were positive about our use with email marketing and SnapApp.

I feel that SnapApp is best suited for smaller companies or for the PR departments of any larger companies. Our PR department was already utilizing their own methods of engagement, and they did not opt to use SnapApp in our social media channels. I think SnapApp is better used in these channels, rather than for email marketing data collection purposes.