Snowplow

Snowplow is a customer data infrastructure for AI, enabling organizations make behavioral data governed, so that it can support AI-powered applications including advanced analytics, real-time personalization engines, and AI agents. Companies can use Snowplow to collect and process event-level data in real time, delivering it securely to their warehouse, lake, or stream, and integrate deep customer context into their applications. Snowplow use cases might include uncovering customer insights, predicting customer behaviors, hyper-personalized customer experiences, and real-time fraud detection.