What is Squiz Digital Experience Platform?
Squiz Digital Experience Platform (DXP) empowers organizations to rapidly build, test and optimize websites – transforming static sites into intelligent experiences that meet user expectations. It aims to achieve this by:
1. Giving users accurate answers wherever they’re searching.
Customers can use the AI Readiness Auditor to get their content AI-ready, helping users find answers whether they're asking AI search platforms or using on-site conversational search.
2. Deepening engagement by personalizing every user journey.
Content can be created and updated quickly to deliver engaging, personalized journeys.
3. Driving conversions by moving from browsing to action.
Customers can leverage data to optimize experiences that encourage self-service and successful task completion.
4. Managing scale.
Squiz DXP uses intelligent automation to streamline processes and make better use of reusable assets.
- Squiz Content Intelligence
- Squiz Funnelback Search
- Content Management
- Digital Asset Management
- Data Management
- Integrations
- Component Service
- API Suite
- Visual Page Builder
- Forms
- Personalization
- Behavioral Analytics
- Optimization
- Delivery
- Platform
Categories & Use Cases
Screenshots

Squiz DXP’s Visual Page Builder. Non-technical users can use pre-built components to spin up a page in minutes. Edit visually on the page and generate variants for A/B testing.
Technical Details
| Deployment Types | SaaS |
|---|---|
| Mobile Application | No |




