Squiz Digital Experience Platform

Score5.2 out of 10

2 Reviews and Ratings

What is Squiz Digital Experience Platform?

Squiz Digital Experience Platform (DXP) is a platform for creating websites, personalized journeys, and optimized experiences. Its marketing tools support content management and on-site conversational search, personalization, forms, and integrations to build and optimize intelligent sites.

Categories & Use Cases

Media

Squiz DXP’s Visual Page Builder. Non-technical users can use pre-built components to spin up a page in minutes. Edit visually on the page and generate variants for A/B testing.

the Personalization capability in Squiz’s Visual Page Builder. Maximize user engagement by delivering tailored content to different segments of your audience.

a library of pre-built components to implement design systems and reuse content across sites.

the content auditing tools that help you assess and prepare your content for AI-readiness.

an example of a Conversational Search experience - a capability of Squiz Funnelback Search.

the digital experience capabilities available from Squiz DXP.

1 / 7

Jordan Payne View profile

Content Manager at Liberty Travel (10,001+ employees employees)

Pros

Speed and efficiency
Roles and content control
Related content

Cons

User Interface was good but heavy, with Java powering the backbone I recall finding this somewhat troublesome at the time.

Return on Investment

Having a single powerful CMS platform that would integrate a number of organisations that had recently merged - Squiz was a big part of bringing our web architecture together gracefully.
Increased employee efficiency