Unsplash for Brands Reviews and Ratings

Rating: 8.4 out of 10

Score

8.4 out of 10

Community insights

TrustRadius Insights for Unsplash for Brands are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Business Problems Solved

Users rely on Unsplash for a variety of use cases. One key use case is finding trending and relatable image content to enhance their written content. Unsplash offers a wide array of choices, including photographs from different photographers and themes, making it suitable for various jobs and projects. Designers, in particular, appreciate Unsplash for its natural photography, which helps make their clients' work look more authentic and less staged. Additionally, Unsplash provides a compilation of high-quality pictures that can be filtered by resolution, allowing users to find the perfect visuals for their design projects. In the past, purchasing expensive stock photos was the only option for obtaining images for design and web projects. However, Unsplash now provides a cost-effective solution that saves businesses money. Its extensive library of images caters to a wide range of needs, from mobile apps to websites to billboard advertisements. Unsplash is especially popular among brands looking for license-free photos to enhance their websites, blog content, social media platforms, and print materials. The convenience of having Unsplash integrated into their workflow is highly valued by users since they no longer need to visit multiple websites for image searches. Overall, Unsplash is a go-to service for businesses seeking visually appealing and license-free photos to support their online presence and effectively convey their message.

Reviews

12 Reviews

Unsplash for brands - very helpful

Rating: 8 out of 10

Incentivized

January 3, 2026

Use Cases and Deployment Scope

I use Unsplash for Brands for our church as well as for businesses I have managed social media and advertising for. It helps to find high quality photos that are specific to my needs and have the colors or feel that I am looking for for each project, while knowing they are available for use by businesses.

Pros

Filtering by description
Allowing color filtering
Peace of mind that photos are royalty free

Cons

Wider variety of selection

Likelihood to Recommend

Unsplash for Brands is well suited for all sorts of projects from social media, presentations, print, etc. I can't think of something that it is not well suited for.

Verified User

Director in Marketing (51-200 employees)

Vetted Review

5 years of experience

Easy and accessible

Rating: 10 out of 10

Incentivized

November 18, 2025

Use Cases and Deployment Scope

I use Unsplash for Brands for clients and for church. They are commercial platforms, addressing clients in HR / Recruitment. For the church is for people that want to get to know more about God.

The scope is to use strong imagery that reflects the business and church so people visiting the website get an idea of what the brand / church is about.

Pros

Spontaneous photography
High quality photography
Creative Photography

Cons

Easier way of filtering on for example colors
Maybe make it possible to have a smaller grid

Likelihood to Recommend

A specific scenario was for our website. Making photos in a church is not easy, since it's very personal and private. However I could find some photos of people and communities on Unsplash for Brands that were really helpful. It was hard to find the right images, because when I searched for prayer the photos were very obvious prayer. While in normal life, prayer is much more down to earth, and not always on your knees with the bible in front of you.

Verified User

Consultant (1-10 employees)

Vetted Review

10 years of experience

A great option for quick, low-budget needs!

Rating: 7 out of 10

Incentivized

September 13, 2022

Use Cases and Deployment Scope

We leverage Unsplash for Brands for their library of stock photos. We use them on websites, blog content, sporadically on social media platforms, and sometimes in print materials. It was nice to be able to go to a free, third-party source to find potential imagery and photography that could help us complete projects as needed.

Pros

High Res Photos.
Photo Variety.
Large Selection.

Cons

General Photography.
Industry-Specific Images.
User-experience.

Likelihood to Recommend

If someone is in a specific or super-niche industry, they may not find that Unsplash for Brands is a good option for them. I would say their site and their library of photographic images are a bit more general -- so if you need something stylized, it may not be the place for you.

Verified User

Director in Marketing (1-10 employees)

Vetted Review

7 years of experience

Unplush review

Rating: 8 out of 10

Incentivized

July 22, 2022

Use Cases and Deployment Scope

We can find a great compilation of high quality pictures for our design projects, choose the resolution from the same website and filter the search almost as we want

Pros

filter
quality image

Cons

They could work with illustrations too
Offer more resolution formats
Add some edition tools on the same website

Likelihood to Recommend

The platform work great to find new high quality and resolution pictures, you won't be able to find icons or illustrations. They are very good at images, mostly lifestyle images.

Matías Arévalo Larenas

Socio y Director Comercial in Marketing at Hualle (11-50 employees)

Vetted Review

4 years of experience

View profile

Easy searches on Unsplash

Rating: 10 out of 10

Incentivized

July 13, 2022

Use Cases and Deployment Scope

I love using Unsplash for many jobs for a retainer client since there is such a wide array of choices of photographs, photographers, and themes. I am able to solve my client's challenges with beautiful, high-end photographs. We use them for flyers, web banners, posters, pole banners, marketing materials, brochures, and their internal bulletin.

Pros

brochures
pole banners
website images
marketing materials
bulletin

Cons

more macro and micro images
better meta data tagging for ease of search
brighter images
more diversity

Likelihood to Recommend

In the area of diversity, there needs to be a wider range of races of people for inclusivity purposes. I work for a company that is very inclusive and we are always looking for models in stock photos that represent all races and ages. We pride ourselves in that everyone can be represented and people can feel that they belong in our company. this creates a sense of strong community and belonging

Nicole Andujar

Senior Graphic Designer in Marketing at University of Miami (5001-10,000 employees)

Vetted Review

5 years of experience

View profile

An Unsung Hero

Rating: 9 out of 10

Incentivized

July 12, 2022

Use Cases and Deployment Scope

I recently started using Unsplash as part of a community advocacy program integration and it has been a pleasant change. It's a really nice feature that using Unsplash is built directly into the program so I don't need to go to another website to search for images, and the search feature allows me to find what I need quickly.

Pros

Search feature
Variety of images
Easy to choose and download

Cons

Would like to see more variety for commonly searched images
Indications if you've used the images before on the site and when (dates, challenges)
Information on the photographer/creator

Likelihood to Recommend

I think Unsplash for Brands is well-suited for anyone who does content creation and already uses a program which it is built into; had I never used Pexels prior to Unsplash, I probably would give Unsplash a 10 but because I really like using Pexels and got a bit spoiled using that (which I believe has a bit more unique photos), I give it a 9. It's near perfect, but there happens to be a very similar tool that is also really great. That being said, it's a new batch of images instead of using Pexels so the variety is even better.

Verified User

Manager in Marketing (5001-10,000 employees)

Vetted Review

1 year of experience

Unsplash is the best free photo service

Rating: 9 out of 10

Incentivized

July 12, 2022

Use Cases and Deployment Scope

Unsplash is the go-to service for our firm’s photo needs. We use license-free photos for our website and socials. With us producing around 4-6 articles every month, high-quality license-free photos are vital to accompany our published pieces. Without Unsplash, we would have to use pay for stock photo service, which would create a great expense for us as a business.

Pros

High quality licence free photos
Great search function in comparison to similar products
No sign-up necessary

Cons

Search results could be shuffled
Easier way to navigate the vast library of images
A rating system

Likelihood to Recommend

When looking for stock photos for our firm, my go-to software is Unsplash. When looking for a specific image, with more than one search word, Unsplash narrows down the results much better than competitors, such as Pexels. However, obviously not every image can be found for free, and a free service does a great job but is still bettered by paid services.

Verified User

Employee in Marketing (201-500 employees)

Vetted Review

3 years of experience

Unsplash for Brands--the best free image site out there

Rating: 10 out of 10

Incentivized

July 11, 2022

Use Cases and Deployment Scope

I use Unsplash for Brands on a weekly basis in my job as a designer. It enables me to find and use more natural photography making my clients work look more authentic and less staged. Also stocks certain image topics that can be find on stock websites.

Pros

Provides beautiful natural and in action photos
Provided royalty free imagery which is great for charities who have a budget or not budget for photography
Photos are more stylistic and creative than traditional stock sites like Adobe, iStock, Shutterstock

Cons

Expand corporate image library

Likelihood to Recommend

I did a project talking about Gen-Z audience - 80% of the photography in it was from Unsplash for Brands. Unsplash for Brands was the only place I could find natural, creative and energetic images of young people and portraying a diverse group of people. Without the use of Unsplash for Brands I would not have been able to create such a visually eye catching and appealing report for my client. It was a life saver in this project. I have also used it for wedding brochures for event insurance. Again they had a beautiful catalog of shots which filled at least 70% of the design materials on wedding insurance. This site is great when working with charities, especially small ones who do not have a budget to buy stock photography. This enables the smaller charities I have worked with to have as professional and eye catching shots as the big charities. Making their work look professional and help them gain grants etc.

Winona Harrod

Graphic Designer in Marketing at Lumi Global (51-200 employees)

Vetted Review

5 years of experience

View profile

Make a splash in the market with Unsplash!

Rating: 8 out of 10

Incentivized

July 11, 2022

Use Cases and Deployment Scope

I have used Unsplash for a number of projects and campaigns. One of the problems that Unsplash has helped me to tackle is the use of images when none of our users could be found to fit the specific need. It allows you access to free, professional photography across a wide range of key search terms.

Pros

Allows you to discover a vast range of professionals.
Quick access to a library of high quality images.
Collect examples of photography styles to use when guiding a campaign design.

Cons

Would be nice to search across multiple tags rather than one definitive tag.

Likelihood to Recommend

In my current role, we like to use engaging images that paint a picture of life at university and the community we have. Sometimes our users or staff don't feel comfortable being used for marketing or having their image out there. This sometimes leads to struggles when needing photography to better visualise the journey and make pages or elements more interesting.

Scott Halewood

Digital Exerperience Coordinator in Marketing at York St John University (501-1000 employees)

Vetted Review

4 years of experience

Unsplash for Brands: creativity at your fingertips

Rating: 9 out of 10

Incentivized

July 11, 2022

Use Cases and Deployment Scope

Unsplash for Brands helped us quickly design and implement web graphics that we could present to clients. The main problem that we had was the lack of content creator/photographers in the company and Unsplash for Brands fit perfectly as a solution. We mainly used it to create articles and augment it with relevant images that would express visually what we communicated.

Pros

Provide easy access to high quality images
Multiple image formats at your finger tips
Non-intrusive ads

Cons

It's not always easy to find the image we are looking for
Better filtering
Color palette filtering

Likelihood to Recommend

Unsplash for Brands is well suited for creative teams and companies that need to deliver content to different brands in any timeframe. On the other hand it is less appropriate when you have very strict design guidelines and color palette since finding images that match exactly your style might result very tedious.

Verified User

Engineer in Engineering (11-50 employees)

Vetted Review

4 years of experience

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