Waaila

Waaila is a tool developed by Cross Masters s.r.o. that automates audits of web analytics tools, specifically Google Analytics 4 and Piano Analytics. According to the vendor, Waaila is designed for small to large-sized companies and can be used by web analysts, marketing professionals, insurance companies, casinos & gambling establishments, and e-commerce companies. The tool aims to ensure the accuracy and optimization of web analytics setup by automating the validation process.