TrustRadius: an HG Insights company

Zoovu

Score7 out of 10

2 Reviews and Ratings

What is Zoovu?

Zoovu is a product-discovery platform for B2C retailers and B2B sellers with complex catalogs. Its primary Search and Product Discovery function uses product data, search, guided selling, recommendations, and buyer inputs to help shoppers and specifiers find, compare, and select suitable products.

Read more details.

zoovu: Helping us Provide Customers with Customized Product Solutions

Use Cases and Deployment Scope

We're using zoovu as a guided-selling tool on our site to provided customized product solutions for customers.

Pros

  • Able to make very specific, customized product solutions for customers
  • Decent customer support
  • Fairly easy to stylize each assistant for brand

Cons

  • Metrics are lacking in my opinion- sales attribution for every product clicked on (and don't have a way to truly track real conversion)
  • Learning the backend setup has a learning curve I've found - would recommend starting/learning with a very simple assistant. Ours was complex and took many, many months to complete.

Most Important Features

  • Allows us to offer customers "Take a quick interactive quiz to receive your personalized recommendation"...
  • Easy to make edits and improvements as we go
  • Doesn't require custom coding but has wysiwyg format

Return on Investment

  • The ROI metrics aren't very credible in my opinion - so can't say. Wish there were a valid way to connect click assistant click through to verified purchase.

Alternatives Considered

Dot.vu and Verenia CPQ

Other Software Used

Shogun Page Builder, Sales & Orders, Klaviyo