Item: Adobe After Effects
Rating: 8
Author: Verified User

Overall Satisfaction with Adobe After Effects

Use Cases and Deployment Scope

We use Adobe After Effects for Marketing and training videos. Mostly we use it to animate text, objects, infographics, and other various elements to support our marketing and other company department's needs. The videos we create are usually client facing, but sometimes for internal use to better visualize a process for training.

Pros and Cons

Pros

More in-depth customization for animations on text
Great built-in templates to simplify workflows
Supports plugins that help alleviate manual processes

Cons

Steep learning curve of the software
Setting up a custom workspace is a little tedious

Return on Investment

Saves money by using it with an in-house creative team instead of outsourcing
Built-in templates has improved my workflow by 25% by alleviating manual editing of keyframes

Usability

There's a lot of features and functionality that Adobe After Effects offers that can be hard to navigate at times. Depending on the depth you plan to use the software for, that can take some time to learn. The built-in templates and tutorials really help soften that learning curve. Once you get past some of the basics, it's fairly simple to use.

Key Insights

Do you think Adobe After Effects delivers good value for the price?

Yes

Are you happy with Adobe After Effects's feature set?

Yes

Did Adobe After Effects live up to sales and marketing promises?

Yes

Did implementation of Adobe After Effects go as expected?

Yes

Would you buy Adobe After Effects again?

Yes

Likelihood to Recommend

Adobe After Effects is an in-depth tool to help support any video editor/motion designer. I think the sheer amount of features available in the software really allows for endless creativity but that can make it a little daunting to learn as well. It's a great tool to animate business logos and add dynamics to marketing and social videos as well as product, demo, and training videos.

Comments

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Once you get past the learning curve the possibilities are endless