Marketo is a solid tool, especially good with data.
May 08, 2023
Marketo is a solid tool, especially good with data.
Score 6 out of 10
Vetted Review
Verified User
Overall Satisfaction with Adobe Marketo Engage
We use Adobe Marketo Engage for all our commercial email communications. This means we send our weekly mass newsletters, and our automated flows via the tool. We have all our users in the database, including a lot of information which we can use for segmentation and personalization. We use this data on a daily basis. We have multiple automated flows running and send multiple big newsletters every week.
- Data segmentation and creating smart lists
- Landing pages including forms
- Triggered and batch campaigns
- Integration with external platforms
- GUI on building automation flows
- Product Launches
- Upsell
- Cross-Sell
- Prospecting / New Business
Free users to take trials, trial users to become paid users, paid users to keep them in the company or upsell to a higher subscription.
1 to 5 million
Do you think Adobe Marketo Engage delivers good value for the price?
Yes
Are you happy with Adobe Marketo Engage's feature set?
No
Did Adobe Marketo Engage live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Adobe Marketo Engage go as expected?
I wasn't involved with the implementation phase
Would you buy Adobe Marketo Engage again?
Yes