Enterprise Marketo User
March 26, 2025
Enterprise Marketo User
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with Adobe Marketo Engage
We use Marketo to power our pre-sales marketing efforts and route leads to downstream systems.
Pros
- Allows for specific, detailed workflows to execute complicated processes.
- Set up other users to execute marketing campaigns.
- Highly customize marketing automation processes.
Cons
- The ability to use very specific logic to identify leads by patterns in the system.
- Allow for a more frequent scheduling occurrence for campaigns - hourly and bi-weekly are two that come to mind.
- Ability to integrate with up or downstream systems allowing hyper customization.
- Product Launches
- Upsell
- Cross-Sell
- Lead Management
- Prospecting / New Business
Salesforce Marketing Cloud doesn't allow for form fill capabilities.
More than 5 million
Do you think Adobe Marketo Engage delivers good value for the price?
Yes
Are you happy with Adobe Marketo Engage's feature set?
Yes
Did Adobe Marketo Engage live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Adobe Marketo Engage go as expected?
I wasn't involved with the implementation phase
Would you buy Adobe Marketo Engage again?
Yes
Comments
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