Leading Dynamic Retargeting
April 11, 2019

Leading Dynamic Retargeting

Matthias Geiger | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Criteo Dynamic Retargeting

We use Criteo to retarget our customers who leave our website without making a purchase. By using Criteo we can win back lots of leaving customers. The performance we reach with Criteo is very good and the banners are also varied. In particular, we target customers with abandoned carts or who are visiting product detail pages.
  • Reach leaving customers
  • Large display network
  • Always the latest technology
  • Blackbox of data
  • The support team often changes
  • Good impact on ROI because you win back customers very effectively ( which you paid a lot of money before to get them to visit your website).
We selected Criteo because they have the largest display network and they are trustworthy.
  • Good to reach customers that have abandoned the cart
  • Not so good in select categories or segments that should be filtered out from the targeting

Criteo Feature Ratings