Item: Criteo
Rating: 1
Author: Verified User

Overall Satisfaction with Criteo Dynamic Retargeting

Use Cases and Deployment Scope

We moved away from AdRoll thinking we could get even better results! Very bad decision, big waste of time and money. Even though they service seemed easier to use and this company has a certain reputation the experience was a disaster! We are quickly going back to AdRoll! Also the account manager at AdRoll was much better than the Criteo person. Only thing better in Criteo they take care of the design of your banners, but it wasn't good enough to bring results...

Pros and Cons

Pros

Design of banners.

Cons

Client relationship.
Results.
Do what they are supposed to do!
Not make you waste tons of money!

Return on Investment

0 they were very bad! We went from hundreds of conversions to almost none!

Alternatives Considered

We were having an ROI of 8 with AdRoll with the website we tried it on. AdRoll could bring us up to 12/14 with other websites. We thought Criteo was going to perform better on that particular website. We have 4 more websites on which we could have applied Criteo! Not happening.

Likelihood to Recommend

When we had been using their services for a few months, they asked us to disable our AdRoll banners saying it will interfere with theirs...so what can be more a disaster than turning off a company which brings you results, but you are expecting even more from what's supposed to be the big boys...but they don't perform at all! It becomes a big big issue. So if you get results from your actual online marketing agency, don't switch - you might lose a lot!

Criteo Feature Ratings

Comments

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Megan Stevens
(Vendor Representative) commented 5 years ago
Hello, Thank you for your review. We are sorry to hear that you have had a negative experience with Criteo. We have read your comments with interest and would really appreciate the opportunity to speak to you further about your review. Please feel free to email us at: reviews at criteo dot com

Didn't work at all for us! Big waste of time and money!