Ad serving and buying
February 12, 2016
Ad serving and buying
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with DoubleClick
We utilize DoubleClick for Publishers (DFP) as the preferred third party server and are managing the majority of programs through DoubleClick Bid Manager (DBM).
- Consolidated buying platform with DBM
- Industry standard and best ad server
- Reporting interface
- Better DSP transparency
- Drove more efficient leads for product conversion
- Turn
Better data privacy