Experience with Bloomreach Engagement
March 29, 2018

Experience with Bloomreach Engagement

Bohumil Pokstefl | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Bloomreach Engagement (formerly Exponea)

I used to work with several other marketing tools in the past, but have found that Bloomreach Engagement was the best solution for our business needs. It’s one of the most complex tools but so easy to use, seriously. Bloomreach Engagement is the future of Experience Clouds, their tool is actually in real-time and is 1:1 personalized. Being so personal has a massive impact when reaching our targets. For campaigns (web layers, email campaigns) we have assistance in creating the most significant value. Creating email campaigns is super simple, even when using the advanced scenarios, examples would be cart abandonment emails or newsletters with precise timing in which they reach our targets.

  • -Bloomreach Engagement helps in scheduling emails to deploy drag and drop email templates.
  • -We can really personalize content and track user activities.
  • -Increased ability to gather critical information about prospective customers from website, newsletters, social media, banners, etc.
  • -Obtain unique info specifically targeted to leads and opportunities through all stages of the sales funnel.
  • -The right messaging is being deployed and hitting their marks every time.
  • -There’s nothing in particular about the platform that I don’t like. It is a little tricky to use at the beginning, like most things, but after a very short period, it is super easy to use and the unlimited options are amazing.
  • -The more data you have, the more revenue you can generate. Bloomreach Engagement enables that.
  • -A platform for really boosting conversion rates.
  • -Increase in acquisition ROI by delivering the right messages to the right target at the right time.
  • -Understanding how people interact with your website is valuable data.
  • -With fast delivery, we are increasing revenues quickly, much sooner than we originally thought possible.

Nowadays, I can’t imagine having to work without this tool.

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